2014年1月20日 星期一

“穩”紮穩打,步步為“贏” BenQ在中國發佈專業工程投影機PX9600/PW9500 (BenQ announces PX9600/PW9500 professional large-venue projectors in China)


眾所周知,工程投影機是投影機各細分市場中最具有技術含量和成長潛力的區塊,堪稱投影機市場金字塔頂尖的明珠,無數國內外品牌在這個領域中投入大量資源,以求能佔據一席之地,由於歷史的原因,長期以來工程機市場被日系、美系、歐系等“洋”品牌所主導。不過幸運的是,最近幾年越來越多的華人品牌開始對這個市場發動了衝鋒,近日全球投影機領軍品牌BenQ正式發佈了PX9600/PW9500兩款專業級工程投影機,在這一細分市場鋒芒初現。

As everyone knows, large-venue projectors represent the segment with the most sophisticated technology and greatest growth potential. Due to these twin characteristics, large-venue projectors could be called the current pinnacle of the projector market pyramid. Untold numbers of projector brands, domestic and foreign, have devoted considerable resources to this segment in the hope of establishing themselves in it. For historical reasons, the market for this type of projector has long been dominated by Japanese, American and European brands. However, in the past few years, increasing numbers of Chinese brands have begun to make inroads, and recently, BenQ—a world-leading projector brand—officially announced the PX9600 and PW9500 professional large-venue projectors for this market.

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