BenQ與澳洲球迷共享影音樂趣 (Co-op activity with South Melbourne Football Club in Australia)

延續加強 ”在家享受足球的熱情” 的概念，BenQ澳大利亞與澳大利亞知名的足球俱樂部 “South Melbourne足球俱樂部 (SMFC)“ 合作來聯合推廣。

BenQ與South Melbourne FC協會組成一個品牌聯盟。而在6月18日，BenQ澳大利亞正式發布官方新聞稿，以及Facebook與SMFC的網站發布，正式贊助SMFC。透過贊助，BenQ這個品牌能得到很好的曝光效果。例如BenQ的商標會被放置在Lake體育場，SMFC的網站、社群媒介及線上電視頻道也會放上BenQ品牌的宣傳影片。

Reinforce the major concept for world cup campaign “Bring home football passion”, BenQ Australia kicks off its sports joint promotion with South Melbourne Football Club (SMFC) which is a great and much loved sport, a premium football club in Australia.

The association with South Melbourne FC is a great brand alliance for BenQ. The sponsorship of SMFC became official on 18th June, official announcement was made via a press release from SMFC and BenQ Australia along with Facebook and SMFC Website updates. Through the sponsorship, BenQ brand had well exposures such as: BenQ Brand signage has been placed at Lake Stadium, and brand video has been shared on the Club website, social media and the club online TV channel.