上月，BenQ向越南消費者介紹最新的不閃屏產品，在醫師見證下，不閃屏功能引起在場媒體的高度關注與熱烈討論。
另外，BenQ也以連續三季市占第一的地位推出教育與家用投影機產品：W1500與MW820ST，在現場獲得許多正面的回饋。
To introduce flicker-free range line-up and also new projectors, BenQ hosted its launching event in Vietnam, inviting 30 online, print and TV media to witness the new product debut. During this event, the audience learnt about CVS from Dr. Nguyen Thi Mai, the Professional Director of Lasik Chief Physician of Cao Thang Eye Hospital. BenQ flicker-free monitors then were highlighted to be the solution to eye fatigue. While the media session took place in the morning at Novotel Hotel in HCMC, 120 dealers were invited to enjoy the products and dinner during evening. It was a sensational launching, so far BenQ has received more than 35 PR exposures, including 3 news broadcasting on TV channels, HTV7 and HTV9.
In Vietnam, BenQ is the NO.1 projector brand in the past three quarters with 15.2% share of market. Being a projector leader, BenQ launched its new home video and education projectors also in this PR event. Two scenarios were set up: W1500 was being live-demonstrated while W1070 & W1080ST were in static demonstration. The attendees were impressed by the Full-HD wireless transmission and 2D to 3D conversion functions of W1500. Another scenario is classroom where BenQ classroom IQ concept was presented, covering MW820ST with PW01 PointWrite function, IFP and document camera as well as incredible applications. We got a lot of positive feedbacks and attendees were all surprised with the accurate and speedy response of our interactive module.
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