BenQ在捷克曲棍球場進行品牌宣傳 (Venue branding at one of largest ice hockey stadium Brno in Czech Republic)

BenQ在捷克曲棍球場進行品牌宣傳，提升對當地運動消費者的品牌聲量與知名度。


Our CZ team placed BenQ logo in one of biggest stadium in Brno during ice hockey matches . Dimension 2 m wide.
    BenQ logo was placed in stadium for 3month and the cost would be around 2.000 Euro. /
    For whole season 6 month are cost around 10.000 Euro.

• TV broadcast  www.ceskatelevize.cz/sport  special CZ sport channel
play-off – 3 matches,  semi finale  3maches, semi finale 2 matches.  (Hockey team Sparta- Praha, Cometa , Brno,Zlin, Plzen )
the capacity of the stadium in Brno amounts  7.200 spectators, every game/match was sold out …
 total view of BenQ logo  :  only in stadium 7.200 visitors time 4 = 28,800 + TV spectators  - schedule below. Highlighted in red
• average TV rating  - around 250 million.
• Rating march TV CZ / channel line no 7 and 15
http://img.ceskatelevize.cz/boss/image/contents/sledovanost/zebricky/2014/nejsled_03_ctsport_2014.pdf

• Rating April TV CZ / channel / line no. 10, 12, 14, 16, 26
http://img.ceskatelevize.cz/boss/image/contents/sledovanost/zebricky/2014/nejsled_04_ctsport_2014.pdf