2014年7月23日 星期三
家用投影機越南體驗活動 (1080p video projector experience event in Vietnam)
為了在中產階級家庭推廣BenQ投影機所帶來大螢幕享受的樂趣,藉由其中一個主要經銷商的援助,我們6月28到29日在HMC舉辦一場體驗活動。這次活動辦在一個高級公寓裡,2天內約有160位居民被邀請來參加BenQ數位投影機的體驗活動。
W1070在現場展示來玩足球遊戲和播放電影的效果,而其他機型,如W1080ST,W1500和W7500則是靜態展示。我們得到了很多正面的回饋,且大部分客人都滿意BenQ 1080P投影機的品質。有些客人相當介意投影機需要一定的距離來投影(投影比例),但BenQ short-throw的數位投影機提供了他們解決的方案。藉由經銷商的幫助,我們計劃來安排更多體驗活動,以推廣至潛在買家來獲得回饋,並藉此來增加銷售的機會。
To educate middle class family the big screen fun from BenQ projector, one experience event was conducted on Jun 28th and 29th in HMC with one of our key dealer’s assistance. The event was held in one high-class condo where around 160 residents were invited to experience BenQ video projectors in 2-days.
W1070 was in the live demonstration to play football game & movie while other models including W1080ST, W1500 and W7500 were in static demos. We got a lot positive comments and most of the guests were satisfied with BenQ’s 1080p projection quality. Some guests had the concerns about the long projection distance (throw ratio) but BenQ short-throw video projectors did provide a just-fit solution for them. With dealers’ help, we plan to arrange more experience event to educate potential buyers and get instant feedbacks, moreover, to enhance sell-out opportunities.
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