1/31至2/2，BenQ參加於荷蘭阿姆斯特丹舉行的ISE展會，推廣我們的新概念「環保、智能、創新的視覺美學體驗」，並藉此機會拓展通路業務、加強與現有合作夥伴的關係並會見潛在客戶。這個新的顯示科技是提供影音需求者和教育相關人士所打造的解決方案。
展中，BenQ發表新的BlueCore技術，介紹世界第一台高亮度雷射投影機，以出色的節能效率、投影表現，同時達到節省和保護環境的效果。
當天展出的BenQ LW61ST投影機吸引許多媒體及競爭對手前來觀看，也贏得了今年的「CeBIT PREVIEW」大獎。來自慕尼黑和漢堡的遊客選出BenQ LW61ST為三大獎得主之一，也為BenQ贏得了科技、金融、環保相關媒體的關注。同時，我們也顯示了SmartEco技術對於環保節能的堅持，因為SmartEco的技術，現在消費者可以享受到花費與品質兼顧的選擇。互動顯示器也是我們在展覽中的亮點，它能讓溝通更快速，廣泛在教育和商業上被應用。2012年ISE展的觀眾都確信，BenQ以市場領導者的地位及創新精神，在DLP第一品牌的寶座上實至名歸！
January 31 – February 2, 2012 BenQ participated at ISE 2012 which took place in RAI, Amsterdam, the Netherlands.
Unveiling its new exposition "Eco, Smart – State of the Art: Experience Display innovations by BenQ", BenQ used this opportunity to expand channel business, enhance relationships with existing partners and met potential customers. BenQ's new campaign was delivered by demonstrating leading projector technologies and winning solutions, designed with the needs of AV and education professionals in mind.
Presenting its new exposition BenQ showcased foremost technologies, solutions for eco-projection in business and education, home cinema, interactive flat panels and LCD monitors for every life style.
A New Light to the World: BenQ BlueCore Light Engine
BenQ is proud to be the first to introduce first laser projector with high brightness at ISE 2012 to deliver superb energy efficiency, projection performance and instant readiness, saving money and helping the environment at the same time.
The BenQ’s new LW61ST attracted lots of visitors including media and competitors and also earned CeBIT PREVIEW Award in January this year. Journalists attending the CeBIT PREVIEW events in Munich and Hamburg were requested to vote for their top 3 product highlights. The BenQ laser projector was one of the three winners of this year’s CeBIT PREVIEW award. The PREVIEW award really can be held in high esteem as the journalists represent not only one magazine but together represent such a vast range of media from financial dailies and economic magazines to consumer press.
The award is an excellent, sustainable advertising tool as it can be used in the run-up to the CeBIT, during the fair and beyond.
Following successful Pan-European events BenQ showcased SmartEco technology at ISE 2012. Side-by-side setup with two equal projectors MW851UST gave the valuable comparison of the power consumption with SmartEco on and off. Visitors were convinced: now BenQ projectors display even brighter images for even longer while using up to 50% less energy. Thanks to BenQ SmartEco™ technology finally you don‘t need to compromise between getting full brightness and a better lamp life, while saving energy and money.
Professional Cinematic Projection for Home Entertainment System
Designed to give a top-of-the-line enjoyment, the BenQ W7000 offers professional-grade visual performances that you crave for your home entertainment system, including 3D Full HD, 2000 ANSI lumen high brightness, 50000:1 high contrast ratio, BrilliantColor™, VIDI™, Rec.709 colour gamut and more! No doubts the 3D Home Cinema Room attracted a lot of visitors during all show days.
Get Interactive with BenQ Interactive Flat Panels
Interactive displays have become one of the most powerful office and teaching tools today, replacing traditional meeting, trainings and classroom instructions with a new style of business communication and learning. The Optical Dual Touch Technology of BenQ Interactive Panels works its magic turning the displayed image into a multi-touch screen which means two persons at the same time can come up to the board for a quick contest and trial. It also is built with an ambient light sensor to detect the amount of ambient lightning in its surrounding and adjust the display setting accordingly without user intervention.
BenQ showcased two IFP models in different scenarios: T650 as the brightest solution for education and TL550 as an interactive solution for corporate.
BenQ LCD Monitors: Professional Touch for Every Life Style
Being a global leader in LED monitor visual display, BenQ offers unrivalled breadth and depth of professional solutions for personal and business use. BenQ LCD monitors were presented in the three professional series: for corporate and business use with BL-series 19”, 22” and 24”, for home entertainment experience with BenQ’s new EW-series with 24” and 27”; and for professional gaming experience with BenQ’s flagship monitors: XL-series for unlimited FPS gaming and RL-series for professional RTS.
Continuing the success of previous years and making new leads in different segments BenQ invited a number of valued partners to meet up and introduce new products during ISE 2012.
For each particular product presented guests could get sufficient information. Guests shared their positive feelings about BenQ direction and presented new innovative solutions. They also highly evaluated a very creative booth design and promising product features.
Leaving the booth visitors were convinced: BenQ is a market leader, innovative company and for sure earned to be the no.1 brand in DLP projection.
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