BenQ在北美贊助電競活動，眾多電競玩家線上參賽，並吸引觀眾與潛在消費者。
Two individual tournaments featuring 32 teams in each
Each winning team receives $5,000 (sponsored by BenQ)
Platform: Call of Duty: Ghosts (on Xbox & Xbox 360)
Playoff Tournaments commenced on 7/21 and 7/22
Streamed on MLG.tv/UMG
Winners: Team Glory and Team DamaGe
Over 9,000 teams of at least 3 players were created
Over 300,000 matches were played exposing participants to BenQ brand
200+ new Twitter followers over the months of BenQ Cup
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