BenQ澳洲護眼不閃屏行銷活動 ([Australia] Marketing with Cybershack and MiVision magazine)

http://www.cybershack.com/tv-episode/strain-free-viewing-benq%E2%80%99s-flicker-free-monitor
BenQ在澳洲和Cybershack電視節目與MiVision雜誌合作，製作護眼不閃屏顯示器的專題報導，透過專業醫學博士的解說讓當地消費者更瞭解護眼顯示器的重要。


Cybershack is Australia’s only television program dedicated entirely to the consumer technology and home entertainment market. It provides a wealth of content; from gadgets to games to lifestyle and entertainment products. This video about Eye-care monitors was aired on the 19th of January. Through the interview with Dr. Kokkinakis, the viewers would learn more information about how they can treat their eyes better.

In addition to the video, banners linking to Eye-care micro-site were online since January 19th to promote BenQ monitors.

There was a 4-page feature story regarding Low Blue Light on MiVision, which is the key communication portal for ophthalmic professionals, who live and work in Australia and New Zealand. The story gave a very comprehensive introduction about blue light and at the end it brought out BenQ’s Low Blue Light technology as a healthier alternative for users to choose from. BenQ Eye-care print ad is published along with this issue.