BenQ這次與哈拉影城合作系列活動，在哈拉影城內所有電視牆都可以看到投影機微電影、智慧藍光螢幕光劍篇廣告、WiT螢幕閱讀檯燈產品影片，更合作FB打卡發想活動，只要消費者到哈拉影城分享票根打卡，都可以獲得BenQ優質產品。
除此之外，本次更搭上星際大戰熱潮，包下哈拉影城影廳，招待BenQ消費者欣賞<Star Wars：原力覺醒> 讓大家度過一個愉快的周末！
BenQ worked with Halar Cinemas on a series of events, with all the video walls in the cinema and shopping complex featuring content related to BenQ products—a mini movie on projectors, an ad for smart low blue light monitors, and a product video on the WiT e-reading lamp. In addition, we coordinated a Facebook check-in campaign, in which consumers who visited Halar Cinemas and shared an image of their ticket stub when checking in would receive a great BenQ product.
The event was also timed to coincide with the buzz around the new Star Wars movie, and we rented out one theater in the complex and treated BenQ customers to a free showing of Star Wars: The Force Awakens, making for a fun weekend.
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