全省專業影音通路三坪機體驗活動開跑 (Taiwan-wide campaign for short-throw projector in AV equipment channel kicks off)

為了讓消費者更深入了解BenQ三坪機優勢，自10-11月份連續兩個月週末於全省專業影音通路舉辦新機W1070+體驗會，邀請消費者前來親身體驗W1070+側投影功能的彈性安裝優勢、免除布線煩惱，及「小空間大畫面」的精彩震撼，了解如何透過最新BenQ三坪機輕鬆打造私人家庭劇院，也對三坪機系列留下美好且深刻的印象。活動現場氛圍熱絡，讓通路夥伴藉由當面深度溝通解說與消費者互動零距離，並可望提升成交機會，獲得熱烈迴響。BenQ未來也將持續舉辦消費者體驗活動，讓更多喜愛BenQ三坪機的消費者有機會親身鑑賞，並藉此加深正面口碑行銷的力量。

To give consumers a deeper understanding of the advantages of BenQ's short-throw projectors, on weekends during October and November, BenQ organized a series of live product demos of the W1070+ at specialist AV equipment retailers throughout Taiwan. We invited consumers to see for themselves the flexible installation options that the W1070+'s side projection feature makes possible, as well as how the projector's design eliminates cabling hassles. They were able to experience first-hand the stunning big-screen views that the W1070+ delivers even in extremely small spaces. They could learn how to use the newest BenQ short-throw projector to easily build their own personal home theater, and gained a positive and lasting impression the W1070+ itself. The atmosphere at the sites was energetic, and the events provided opportunities for channel partners to communicate and interact with consumers face-to-face, increasing the chances of making a sale. The event was enthusiastically received by all concerned, and BenQ will continue to hold similar live product demos for consumers, giving more of them a chance to experience the W1070+ and build momentum for effective word-of-mouth marketing.