BenQ GH800數位相機在亞太區行銷 (GH800 product marketing across the region )

BenQ GH800數位相機在亞太區獲得許多注意，包括泰國數位雜誌、土耳其平面廣告、印尼部落客推薦等，向不同的消費者傳達BenQ產品的優勢。


In May, we reinforce BenQ’s strength on Bridge type camera with marketing efforts on GH800. Still, media coverage, WoM sharing, and retail exposure are our key communication tools. Let’s see the progress update from several countries:

[Thailand]
BenQ Thailand did the press release for GH800 in early May, they earned 24 media clippings and one nice review from Digital Camera magazine. Besides, they also kick off business with the biggest camera retailer, Photo Hut successfully. Photo Hut is very positive to work with BenQ and are confident to sell our products in their 50+ stores. Meanwhile, BenQ camera are sold on Photo Hub Online Shop. We expect to see more exposures on major media, blogger/forum sites, and Photo Hut website to help business in the coming month.


[Turkey]
BenQ Turkey started to promote GH800 by magazine ads, product review, and POSM at stores. They are preparing video testing review and will join the outdoor festival to create more WOM voice in June. Good to see they had good progress on online shop “hepsiburada.com” to promote GH series. For Facebook, they hosted a Mother’s Day campaign and encouraged fans to upload their photos with Moms; the lucky one will win a AE220 home!

[Indonesia]
BenQ continued to cooperate with online influential bloggers, and one GH800 article and 3 G1 articles were generated in May. Those bloggers gave great recommendation on GH800 and G1.

Gie Wahyudi, a lifestyle editorial blogger who loves to write his observation of surroundings on his blog. In May, he carried GH800 to travel to Makassar and shared his travel diary with nice photos taken by GH800 on his blog.
 
BenQ G1 Review
Wira Nurmansyah, a travel & fine art landscape photographer, always shares his photos and stories on his blog. In May, he carried BenQ G1 to travel to Jailolo and share more photography tips to take nice photos.

BenQ參加日本EDIX教育展 (EDIX education exhibition in Japan)

五月BenQ參加日本EDIX教育展，這個專供教育、科技、服務的展覽超過兩萬位觀眾入場，我們在場展出互動式投影、不閃屏顯示器等產品。


From May 15th to May 17th, BenQ Japan has participated in Educational IT Solutions Expo(EDIX), Japan's largest industry trade show where every kind of educational contents / technologies / services for schools gather under one roof. This event was in Tokyo Big Sight, Japan and the total Number of Visitors is 24,040, hitting a record high.

In this event, BenQ Japan presented full product line, including projector MW820ST with PointWrite & MX822ST with document camera S30, LCD monitor GW2760HS / GW2750HM (flicker-free demo) & BL2411PT (16:10/IPS), and IFP RP650 with Face touch by teamLab. The most eye-catching product in the exhibition was MW820ST with PointWrite technology. This technology comes with IR solution and once putting the IR module (PW01) on the BenQ projector and with IR receiver pen, and then a normal white board can become an interactive white board. Many visitors were interested in this new projector technology and believed it’s very useful for educational use. Besides PointWrite technology, visitor spent more time on LCD monitor series to check the details and were impressed with BenQ monitor products. For the RP650 demonstration, BenQ Japan used the “Face touch” developed by teamLab and the application was a reception system that displays photos of the employee’s faces on a touch panel and calls when clients touch the appointed person’s photo. S30, document camera got attentions from teachers and they were satisfied with S30 functions of able connecting with microscope and recording. From this event, BenQ Japan received around 500 people contact info and we look forward to hearing sales good news.

BenQ 家用投影機獲得亞太消費者的注意 (Video PRJ draw home users’ attention)

BenQ 家用投影機W1080ST與W1070在亞太地區持續深耕，藉由不同媒體的曝光獲得消費者的注意。


Thanks for team’s continuous effort in marketing W1080ST and W1070 new models, in May we got good media coverage from different markets.

[Media Coverage and Product Awards]
In India, W1500 gets the “BEST BUY” award from AV MAX, a professional Audio-Video Magazine. W1500 brings you a home cinema in even small/medium spaces. Besides 1080P Full-HD high quality image and 3D, W1500 also features 2D-to-3D conversion and SRS 10W speaker as well as comes with wireless transmission to minimize wires in your home-theatre.

W1070 product review in AV MAX, India. The W1070 offers zero compromise in terms of image quality and the pictorial details of W1070 are sharp and well defined. The projector has an off-white finish and is surrounded by a band of silver colour which give the projector a fantastic exterior finish.

W1080ST review on Phileweb & good users’ feedbacks on Amazon in Japan
W1080ST was introduced as one of the high quality projector in the page of Phileweb, a professional Portal site of Audio & video product introductions and latest news. The review especially focuses on W1080ST’s Full HD, short throw, good 3D picture quality, high cost performance, high brightness, high contrast, 6000 hour long life lamp, SmartEco and multiple input terminals.

W1080ST got 4.5 stars on Amazon.co.jp. It was introduced as one of the high quality projector on the page of product review by end users. The user is satisfied with Full HD short throw projector, design, size, high contrast, high brightness and good 3D picture quality.

[Video projector No. 1 and W1080ST launch news in Korea]
To celebrate its No. 1 position in video projector market, BenQ Korea conducted a Facebook program from May 21th to 22th, and May 28th to 29th. The Facebook fans who write down the congratulatory message and share with friends could have chance to win $5 of mobile convenience store coupon or $18 of Mobile movie ticket.

BQkr announced its video projector W1070 ranked No.1 shipment on Q1. W1070 provides full HD 3D image.

[Video projector road show in Thailand]
BenQ Thailand co-worked with SI partner, SAVE and projector pro AV dealer to set a video road show in Crystal Design Center (CDC), Bangkok. The event is from May 30th to Jun 12th and BenQ Thailand focuses on W1070, W7000+, W1200, and W710ST. CDC is the most comprehensive and integrated design center in architectural, interior, decorating and construction products and the visitors of CDC are exactly our potential customers of video projector.

[New marketing material – W1080ST horizontal Ads & Webpage prepared for EC site]
Based on the same short-distance, large projection image concept, BenQ Japan created another horizontal print advertisement. BenQ Korea prepare webpage introduction for eCommerce’s usage.

BenQ 與澳洲經銷商合作推廣XL系列顯示器 (BenQ Strongly tie up with resellers to market XL gaming series in Australia)

除了積極參與電競活動，我們在澳洲也以與經銷商合作的手法推廣XL系列顯示器，包括線上商店PC Case Gear與Mwave都成為我們的合作夥伴。


Besides gaming sponsorship and event participation, BenQ Australia always cooperates with resellers to drive gaming sales in Q2, let’s see two cases in May.

[PC Case Gear Cooperation]
PC Case Gear is one of Australia premier online PC stores. BenQ Australia works with PC Case Gear to invest budget on Google Adwords and Facebook campaign to push XL series further. During the 6-day Facebook campaign, total was 6,238 views, 2,554 entries and 1,292 shares were generated, all entries must like both PC Case Gear fan page and BenQ Australia fan page. It’s great for PC Case Gear and BenQ to see the sales growth of XL series is almost double within 2 months.

 [Mwave Cooperation]
Mwave is Australia’s largest online tech retailer and has a physical retail store in Sydney. BenQ Australia has 3 units of GW2760HS to demonstrate multi-display at retail store and offer causal gamers another solution for gamepaly. In addition, over 200,000 EDM with full range gaming monitors were sent to Mwave members, it’s good to see the sales growth of XL series is double within 2 months.

BenQ亞太區五月電競活動 (BQP Gaming event participation in May)

五月BenQ在亞太地區包括澳洲MaqLAN、馬來西亞GAX Versus 2013、越南MSI等賽事中露臉，提升BenQ在電競領域的品牌能見度。

[Australia]
In May, BenQ Australia participated in 5 gaming events in different cities. Over 1,800 attendees were attracted to physical events and 4,000+ viewers were reached via Live Streaming.

Shadowlogic series gaming events in Melbourne
• Super SF4 on April 28th
• Avermedia Live Launch on May 12nd
• Battle Arena Melbourne on May 20th

MaqLAN – April 27th – 28th in Sydney
MaqLAN is a bring your own computer (BYOPC) LAN gaming event hosted at Macquarie University in Sydney. MaqLAN is operated by the Macquarie University Computing Society and is open to everyone. It’s Sydney's biggest LAN party with a guest list of 300+ gamers. BenQ Australia cooperated with ThermalTake, a gaming gear brand, to provide 5 units of XL2420T at ThermalTake booth for experience.

Starlight Children’s Foundation Charity Event – May 2nd in Melbourne
BenQ Australia cooperated with EB Games (formerly known as Electronics Boutique and EB World), an American computer and video games retailer, to participate in a charity event for Starlight Children’s Foundation. BenQ Australia supplied 11 units of XL2420T for show matches and donated one unit as prize.

[Malaysia]
GAX Versus 2013 – May 20th – 26th in Kuala Lumpur
GAX Versus is an annual homegrown tournament organized by GAX, Malaysia's leading English gaming lifestyle publication. The GAX Versus 2013 finals held from May 20th to 26th at the Concourse, Plaza Low Yat, where teams from the four universities competed for the champions of StarCraft II and DoTA. Over 60 gamers and 2,000 spectators attended this event, BenQ Malaysia supplied 10 units of RL2450H and 2 units of XL2420T/XL2411T for competition on the stage and supported NVIDIA some units for product demo on their booth. Besides product display, BenQ Malaysia also distributed vouchers with product introduction to spectators to push more sales.

[Vietnam]
MSI gaming event participation - April 26th in HCMC
BenQ joined MSI gaming tournament in Vietnam on April 26th. During the event there are more than 500 people registered to compete with Vietnam’s famous game team SF5. All the gamers and participants were playing LoL using BenQ RL2450H gaming monitors. At the end of the event, one lucky draw winner got to take the RL2450H home.

BenQ 護眼不閃屏亞太地區熱賣中 (BenQ Flicker-free GW2760HS is Hot Now)

BenQ GW2760HS五月在亞太地區上市後，獲得多個評測獎項認證。包括澳洲、日本、印度等地媒體都給予好評。


The GW2760HS was launched in Asia Pacific in May, so far there have been plenty of media coverage across the region highlighting the feature of flicker-free technology.

[Media Clippings]
Impulse Gamer from Australia Kakaku.com from Japan Thaibusinesspr.com from Thailand Ameinfo.com from Middle East

 [Product Awards]
Besides, in the same month Digit reviewed and tested several monitors. The GW2760HS has beaten other competitors to won all together 3 awards in India, namely Best Buy and Best Performer in Digit magazine, and Editor’s Choice in Tech2 magazine. The flicker-free technology, superb contrast ratio and HD movie viewing experience are impressive. Thus the GW2760HS is highly recommended by Indian media.

To celebrate and spread the good news, BenQ India developed 2 eDMs with awards won and features to announce to the channel partners. With media endorsement it strengthens BenQ products and branding in the competitive market.

Best Performer & Best buy in Digit Editor’s Choice in tech2.com

[Ads & Shop-front Experience]
Moreover, Thailand and Australia have kicked off the GW2760HS experience events for consumers to really touch and feel this caring technology.
Ads campaign and store display in Thailand
BenQ Thailand starts Ads campaign and store display in Thailand campaign on HWM and Stuff to promote GW2760HS in Q2. Besides that, in order to convince end users why they need flicker-free monitor, BenQ Thailand has live demo at 4 dealer shops - IT City, JET Computer, J.I.B. Computer and Speed Computer. Seeing is believing, the promoters will use USB fan to demonstrate the difference between flicker-free and non flicker-free.  

Show room display with Mwave in Australia
BenQ Australia has been endeavouring in the gaming communities for long and successfully gained a professional image amongst gamers. This time BenQ Australia promotes GW2760HS to casual gamers with its slim bezel and suggests gamers to play games with multi-display. The live demo is showcased at Mwave’s physical stores to attract more attention.

BenQ XL2720T 獲德國雜誌好評 (BenQ XL2720T award in GameStar in Germany)

BenQ XL2720T 獲德國GameStar雜誌評選為「test winner award」。

The XL2720T received the „test winner award” by the magazine “GameStar”.

BenQ不閃屏護眼螢幕在倫敦發表 (EyeCare (Flicker-free) Monitors press event in London in UK)

BenQ不閃屏護眼螢幕在倫敦發表，20位記者參與瞭解BenQ不閃屏的核心概念與優勢，也吸引當地科技媒體的意見領袖肯定。
20 key journalists attended a day of press briefings on BenQ’s new Flicker-free monitors and EyeCare concept. The prestigious Charlotte Street Hotel was home to the event held IT & consumer journalists. Alongside BenQ management was the editor of TFT Central, Simon Baker as the guest expert speaker. The technology was well received and the event accompanied by a video of highlights.

BenQ在英國舉行教育經銷會議 (Steljes Share reseller event in UK)

BenQ在英格蘭牛津舉辦教育經銷會議，超過三百位教育經銷商共同參與，會中也展示了BenQ smart classroom的應用。
The Steljes Shape moved on to the home of the William’s FQ team, in Oxfordshire, England, also close to BQuk’s offices. BenQ are the main sponsor for all the Shape events and the brand coverage has been considerable. Over 300 key education resellers attended, with major interest in BenQ projection and IFP. The BenQ booth was busy all day, with the highlight of our session ’using iPad in the classroom’

BenQ總部同仁 艷陽高照，全員成功＠草山計畫，第二站 B：004.竹林古道線【myDream ‧ myLife】 (BenQ headquarters colleagues test their endurance with a mountain hike along an ancient trail)

記憶深刻的頂山古道線，風雨無阻的擎天崗直攻七星山還歷歷在目，本次共 30 位 BenQer 繼續挑戰竹林古道線。擺脫連日來的陰雨， 5/25( 六 ) 氣候相當的好，艷陽高照，精神抖擻的 BenQer 從 8:00 捷運新北投站出發， 12:30 竹子湖， 15:30 公車總站，總長 13km ，我們一步一步的用雙腳征服陽明山。

主委帶隊沿著中正山親山步道，自登山路起，幾乎是陡坡石階直上山頂，耗盡了大部分的體力與腳力，尤其心肺功能須在這條步道行進間，充分發揮其功用。儘管上坡路段耗費體力，但是一路上可以欣賞北投街區及基隆河全貌景象，尤其抵達山頂觀景樓，視野總讓人驚奇連連，平日不易見到的七星山、紗帽山，山際稜線層層分明，難得一見、煞是好看。

最後一起抵達竹子湖，雖然竹子湖海芋季接近尾聲，但是穿插著繡球花別有一番特色，滿山遍野的繡球花如今正盛開，藍色、紫色、粉紅色的花海，搭配上山上雲霧繚繞，讓靜謐的竹子湖更添詩意。最後，於公車總站互相期許下次繼續完成。

With scenes from the last group hike in Taipei’s Yangmingshan mountain area still fresh in our memories, 30 BenQers embarked on new hike, following the Zhulin (“bamboo forest”) Trail. After consecutive days of overcast skies, that Saturday, the 25th of May, brought nice weather, with lots of sunshine. The excited BenQers met at 8 o’clock at a subway station near Yangmingshan to begin the hike, reaching Zhuzihu (“bamboo lake”), a plateau renowned for its calla lily and other flowers at 12:30. From there, they hiked to a bus stop for the ride back down into the city. The hike covered a total of 13 kilometers, taking in a varied range of mountain scenery and magnificent views of Taipei.

The team leaders showed the way along the hiking trail, which traces an ancient route that rises steeply to a mountain peak, an exhausting path but one that offers spectacular views of the city streets and Jilong River far below. At the peak, a scenic pavilion provided a panorama of such beauty that it inspired repeated exclamations from the tired BenQers.

Finally, everyone arrived in Zhuzihu, greeted by the magnificent sight of fields covered with hydrangea blossoms, in a riot of blue, purple, and pink. A fog had settled in to shroud Zhuzhihu, adding to the visual poetry of the scene. Rested once more, everyone walked to the bus stop for the trip back to the city, with everyone expressing their anticipation for the next hike.

BenQ總部同仁買盆栽，送愛心 再一次將綠色環保與社會關懷緊密的結合 (BenQ colleagues at headquarters show love by purchasing potted plants)

本次在 BenQ總部 2F 舉辦的買盆栽，送愛心活動，吸引了相當多的同仁共襄盛舉，同仁所購買的盆栽，其費用將提撥 40% 的費用給予流浪貓保護協會，共募集了 7,076 元，謝謝大家的熱情贊助。

5/29( 三 ) 又再一次的讓同仁體現將 綠色環保與社會關懷緊密的結合，往後更希望大家再次熱情參與。

A sale of potted plants provided an opportunity for colleagues at BenQ headquarters to show their philanthropic side. 40% of proceeds from the sale when to the Taipei Stray Cats Protection Association, and a total of NTD7076 was raised. Thanks go to everyone for their enthusiastic support.

On Wednesday, 29 May there was yet another chance for colleagues to demonstrate the close association between environmental protection and social concern. Moving forward, we hope everyone will again participate eagerly.

BenQ總部 2013 3R 節能減廢競賽Ⅱ，6/10開始比賽 (Energy conservation and waste reduction contest begins 10 June)

2011起，BenQ持續精進企業社會責任CSR的涵蓋深度及廣度，並透過各項認證及獎項來檢視我們的成果。

企業要實踐其社會責任，有賴公司同仁對企業社會責任的認同及支持，為使節能減廢的習慣能全面落實於企業文化之中，特設立節能減廢3R競賽。這項競賽在2011年開始，透過競賽加強公司各部門推動節能之力道，鼓勵同仁們能共同積極參與節約能源、減少廢棄物行動，使BenQ成為真正愛地球的綠色品牌。

今年2013年，3R 節能減廢競賽Ⅱ再次舉辦。本次特別增設創意項目，只要該樓層 集思廣益特別省電或減廢之創意方式便予以加分。


Since 2011, BenQ has continually advanced the depth and breadth of our corporate social responsibility initiatives, using various certifications and awards to measure our progress.

To fulfill its corporate social responsibility obligations, a business must rely on the identification of its employees with this mission and on their support. In this case, to ensure that power conservation and waste reduction practices become thoroughly ingrained in the corporate culture, BenQ organized a contest in 2011. The contest reinforces the efforts of each department in instituting power conservation and waste reduction measures, encouraging colleagues to actively participate, and turn BenQ into a genuine green brand.

This year, the contest was again run, with the addition of a new “innovation” category. If the colleagues on a floor of BenQ headquarters come up with a new idea for saving energy or reducing waste, extra points are awarded.

BenQ教育投影機宣傳素材曝光 (BenQ Classroom IQ for the US and Canada Audience)

BenQ教育投影機宣傳素材曝光，包括banner、手冊等等。
BenQ Classroom IQ for the US and Canada Audience contained banner, brochure and page flyers.

BenQ北美粉絲增加囉 (BenQ America - Social Media Update)

在北美業務區，BenQ facebook和Gaming活動網站的瀏覽量與粉絲數都持續增加！


Launched new BenQ North America Facebook Page
Have approx 900 Likes gained since Aprl
Created Like and Share incentive
Designed icons for BenQ store, other helpful information

Refreshed Gaming Facebook site
Likes have increased by 1,000 people since March

BenQ品牌知名度在北美逐漸提升(BenQ continues to grow in Brand Popularity)

在projectorcentral.com的統計資料中，BenQ 瀏覽次數最高，顯示BenQ品牌知名度在北美逐漸提升。
From January to May, BenQ continues to grow in Brand Popularity.

BenQ北美業務區近期新聞統計 (BenQ American News and Reviews)

BenQ北美業務區近期新聞統計包括35篇評測、12個獎項等。

• 35 editorials, reviews and awards in April ‘13
• Compared to 5 in April ‘12
• North America - Online Hits at 189 in May ’13

Over 12 Awards and Reviews in April and May

• W1070  - Sound and Vision Certified and Recommended
• MS517  - ProjectorCentral.com , Highly Rated
• W1080ST - ProjectorCentral.com , Highly Rated

BenQ贊助Neobyte shop電競比賽 (BenQ Sponsoring gaming competition in Neobyte shop in Spain)

BenQ贊助位於西班牙的Neobyte shop電競比賽，這是Neobyte嘗試接觸潛在客戶的首次電競比賽。


Overview & Agenda:
•Objective:
First Gaming competition in Neobyte. Trying to get potential customers to the shop and to arise interest in gaming. Focusing on gaming products.
•Hardware:
Screen: BenQ RL2240H
MB: GIGABYTE Z77X-UP5 TH
VGA: GIGABYTE GV-R797OC-3GD
Coolers: THERMALTAKE FrioOCK Snow Edition
Chassis: THERMALTAKE ARMOR REVO SNOW EDITION
Power suppliers: THERMALTAKE Toughpower Grand 1200W
Headphones/ Keyboard: Ozone Gaming RAGE 7HX / Ozone Gaming BLADE
Mouse/ Mousepad: Ozone Gaming RADON OPTO/ Ozone Gaming GROUND LEVEL EVO

Agenda:
• Co-work companies:
BenQ, OZONE, Thermaltake, AMD and Neobyte
• Date: 24-25 May 2013
• Place: Neobyte, Sepúlveda 166, Barcelona
• Target audience: 16 gamers enrolled, Aprox. 30 visitants
•Friday 24 May 2013 Beginning at 16:30, end at 20:00h Game: Starcraft II Participants: 16 gamers
•Saturday 25 May 2013 Beginning at 16:30, end at 20:00h Game:
•Starcraft II Final

BenQ贊助西班牙電競活動 (BenQ Callensis lan party & XGN lan party sponsoring in Spain)

BenQ贊助西班牙電競活動Callensis lan party 與 XGN lan party，近1500位玩家與8000位觀眾共襄盛舉。



Six edition Lan Party “Callensis”
Date: 25-28 April 2013
Place: El Coronil, Sevilla (south of Spain)
Target audience: 300 gamers enrolled, Aprox. 1.500 visitants

Fourteenth edition Lan Party “XGN”
Date: 10-12 May 2013
Place: Santiago de Compostela, Galicia(north of Spain)
Target audience: 1.024 gamers enrolled, Aprox. 6.700 visitants

BenQ GW2760HS顯示器在德國雜誌獲獎 (BenQ GW2760HS award in PC Go in Germany)

BenQ GW2760HS顯示器獲得德國PCgo雜誌的「傑出」評價！

The GW2760HS received the „outstanding award” by the magazine “PCgo”.

BenQ贊助電競隊伍Mousesports近期成果 (BenQ sponsored Mousesports gaming team reporting jan-may)

BenQ在拉丁美洲贊助的電競隊伍Mousesports，一至五月的成績包括在各大比賽獲獎及成員的更替等。


Mousesports gaming team reporting as bleow:
http://partner.mousesports.com/reporting/2013/may/

BenQ W1070 開箱影片西班牙上線 (BenQ W1070 unboxing video in Infohard.es in Spain)

在西班牙本地Informatic.com的Infohard節目中，BenQ W1070的開箱影片上線，吸引當地的消費者。



The first video-review & unboxing video of W1070 from the Marketing Actions Q2.

This video will be broadcast on television into the “Infohard” program and also on televisions in the same group throughout Spain during the month of June.

Customer : Informatic.com - Local Media TV

濃情蜜意，盡情放粽——端午熱賣6/7（五）相約BenQ！ (BenQ celebrates the traditional Chinese holiday, Duanwu Festival)

端午佳節為每年農曆五月初五，民間相傳吃粽子、賽龍舟、掛菖蒲、薰蒼束、喝雄黃酒的習俗。

6月7日，BQC舉辦端午熱賣會，為同仁們送上節日的祝福！
熱賣包含粽子、香囊、五彩繩以及當下新鮮時令水果，現場人頭攢動、熱鬧非凡，真是一片節日的景象。

Duanwu Festival, known popularly as the Dragon Boat Festival, takes place on the fifth day of the fifth month of the lunar calendar. It is traditionally celebrated by eating zongzi (a type of rice dumpling), racing dragon boats, hanging mugwort and calamus, and drinking realgar wine.

On 7 June, to mark Duanwu Festival, BQC held a sales fair for colleagues.

Hot sellers included zongzi, fragrance pouches, and fresh seasonal fruit. The site was bustling with people, truly making for a festive scene.

BenQ China 6.1和孩子一起樂翻天！ (BenQ China celebrates Children’s Day with the kids)

6月是屬於孩子們的月份。童年是一生中最美好的時代。
在這個時代裡，孩子最希望的就是快樂，我們所做的就是要盡最大的努力給孩子快樂。
在這個季節裡，我們每一個人都會送上自己的祝福，由衷地向孩子們道一聲“節日快樂”！
6.1到了，BQC特別奉獻兒童節過法全攻略，讓同仁與孩子共度一個快樂而充實的兒童節！

June is the month in China to honor children, who are enjoying the most wonderful time of life.During childhood, what kids most want is happiness. And we do our utmost to make them happy.

During this season, each one of offers our best wishes to our children for a happy holiday.

On 1 June, BQC made very special plans to help colleagues and their children celebrate a joyous and fulfilling Children’s Day.

BenQ與德州儀器共同舉辦研討會 (Texas Instrument Event with BenQ)

BenQ在聖保羅與德州儀器共同舉辦研討會，討論各產品的優勢，也討論到我們在客戶服務的用心。

Some retailers from Sao Paulo were invited and provided them with a training of DLP, projectors, monitors and cameras. We also talked about BenQ’s company and Customer Care.

BenQ 參加拉丁美洲NVIDIA Roadshow (BenQ participated NVIDIA Roadshow- April and May 2013)

四、五月，BenQ參加NVIDIA在拉丁美洲舉辦的Roadshow，討論電競相關顯示議題。

On the April roadshow,  Nvidia invited a lot of gaming retailers to discuss about gaming  products and told them the best monitor for gaming was BenQ.

In May, we participated in Nvidia roadshow in 2 cities: Curitiba – May 7th and Belo Horizonte – May 9th

BenQ五月在墨西哥舉辦通路會議 (BenQ Channel event in Mexico- May 2013)

BenQ五月在墨西哥舉辦通路會議，超過100位經銷商一起瞭解BenQ的最新產品。

BQmx  together with a Channel partner, CVA, went to a business tour and training in a local city. A conference was held and the products were exhibited. BenQ met with more than 100 distributors.

BenQ墨西哥電競活動 (BenQ Gaming event “The great battle : Batterfield 3”)

BenQ贊助由Gigabyte主辦的墨西哥電競活動，露出BenQ的電競相關產品。

BenQ participated in this event organized by Gigabyte where the players used our gaming LCD and at the same time we exhibit our products.

BenQ產品巡迴展示會在秘魯 (BenQ Tour Deltron at Peru)

BenQ在祕魯等城市與當地最大零售商Deltron合作舉辦產品巡迴展示會，放大BenQ品牌聲量。
This tour takes place in different cities in Peru where we do trainings, our products are exhibit in a stand and at the end of each tour, a product is given to the “Best Customer of the City”.

Grupo Deltron has 5 branches nationwide in Peru and is the largest channel partner with representation in distribution and retail channels.

BenQ 拉丁美洲母親節促銷活動 (BenQ Mother’s day activity in May)

BenQ投影機與相機在拉丁美洲舉辦母親節檔期線上線下促銷活動，吸引買氣。

• PRJ Brazil- Mother’s Day Campaign Channel activity: This was a mail out sent from the channel  partners.
• DSC Peru- Mother’s Day Campaign Retail activity (Ripley): This publication was part of a catalog insert in newspapers.

BenQ 投影機瓜地馬拉研討會 (BenQ Guatemala PRJ Event)

BenQ在瓜地馬拉舉辦研討會，與拉丁美洲企業共同分享投影機的技術。


Our high end projectors were displayed as well as LAN and Wireless models in an event where 47 companies participated and 108 people attended. A camera was raffled at the event.

有氧輕旅行! 買2盒美若康，送歐舒丹經典旅行組 (Miacare contact lens offers help customers get ready for summer travel)

夏日，藍天，讓美若康陪您來趟有氧輕旅行！
即日起至7/31，購買2盒「美若康高透氧矽水膠日拋」，即贈「歐舒丹經典旅行組」。(市價$350，乳油木、果漾馬鞭草隨機出貨)
讓您「氧眼健康」的同時，也能享受自在旅行。
詳情請見美若康官網http://www.miacare.com.tw/

Through 31 July, consumers in Taiwan purchasing two boxes of Miacare one-day disposable contact lenses receive a L’Occitane travel kit, a NTD350 value. The offer not only helps contact lens wearers keep their eyes comfortable and healthy, but also gives them greater convenience when traveling. Details about the promotion can be found on Miacare’s official website, at http://www.miacare.com.tw/.

BenQ品牌超音波獲得IF Product Design Award肯定 (BenQ Digital Color Doppler Ultrasound System wins IF Product Design Award)

由佳世達研發，明基三豐銷售的BenQ品牌數位彩色超音波設備榮獲IF 2013 Product Design Award，讓醫療產品除了具有優異的功能、穩定的品質與滿足臨床需求的特點外，更具備了人性化的外觀與設計，進一步落實了BenQ產品以消費者為優先的理念與態度。


BenQ Digital Color Doppler Ultrasound System which is market by BenQ Medical Technology wins IF 2013 Product Design Award. BenQ Ultrasound System not only gives Superior specifications, good quality and fulfills the clinic requirements but also provides user-friendly design and application. It carries out BenQ spirits to put customer in the first priority and make it becomes a value-added product.

BenQ贊助電競隊伍Gambit五月報告 (Gambit Gaming Report May in Russia)

BenQ贊助的電競隊伍Gambit（前M5），五月份持續參加全球英雄聯盟電競比賽，繼續由實體活動及線上關注為BenQ贏得曝光！


Event name: LOL Championship Series All Star
Status: All Star World Cup
Date: May, 23rd – May, 26th
Location: Shanghai, China

Event Statistics:
Event visitors: ~ 40,000
Online followers: ~ 2,000,000

Event name: LOL Championship Series All Star
Status: All Star World Cup
Date: May, 23rd – May, 26th
Location: Shanghai, China

Whose Page: Gambit Gaming
Followers: 46,000
Growth: +4,000
Best Weekly Total Reach: 105,000
Link: www.fb.com/GambitEsports


Whose Page: Gambit Alex Ich
Followers: 62,000
Growth: +7,000
Best Weekly Total Reach: 218,000
Link: www.fb.com/AlexIchLoL


Whose Page: Gambit Edward
Followers: 15,000
Growth: +1,500
Best Weekly Total Reach: 45,000
Link: www.fb.com/GambiteEdward


Whose Page: Gambit Diamond
Followers: 22,000
Growth: +5,000
Best Weekly Total Reach: 62,000
Link: www.fb.com/GambitDiamondprox

BenQ顯示器獲歐洲媒體好評 (BenQ good reviews for monitor)

BenQ GW2750HM、GW2760HS與XL2411T顯示器在挪威、丹麥科技媒體獲得好評，提升消費者對BenQ品牌的好感。

• GW2750HM good review in Alt om Data in Denmark and Norway
• GW2760HS award in PC Go in Germany
• XL2411T good review in Hwt.dk in Denmark
• XL2411T good review in EDBpriser.dk in Denmark

BenQ LX60ST 投影機獲西班牙媒體好評 (BenQ LX60ST good review in DT Magazine in Spain)

在DT Magazine 評測中，BenQ LX60ST 投影機的SmartEco節能特色受好評，在歐洲地區獲得消費者的肯定。


DT Magazine, projector LW60ST:
SmartEco technology allow to reducing power consumption by 90% and the lamp has a lifespan of 20,000 hours.
The brightness can be adjusted manually (few models allow) to suit the light conditions and has 2 10W speakers enough for a large room.

BenQ GH800數位相機獲西班牙媒體好評 (GH800 good review in Super Foto Digital in Spain)

BenQ GH800數位相機獲西班牙媒體Super Foto Digital好評，以大篇幅介紹GH800在長焦、優秀的人機工程學、解析度、手持使用的優勢。


Super Foto Digital tested in depth at GH800 camera that comments that has an attractive design and with it’s 36X optical zoom, which reaches 810mm and an 18MP CMOS sensor capable of supplying a complete set of objectives SLR, which makes it a really powerful superzoom. Other highlights high quality screen and easy to use.

Highlights:

• Broad focal range
• Excellent ergonomics
• Resolution 18MP
• Handy of use

BenQ W1070投影機受歐洲媒體好評 (BenQ W1070 won awards in Europe)

BenQ W1070投影機受歐洲媒體好評，在BenQ自有社群網站當中的影片也吸引當地消費者目光。

• W1070 award in Hifitest.de in Germany
• W1070 good review in Kurier daily newspaper in Austria
• W1070 good review in notebookjournal.de in Germany
• W1070 video on social media in Russia
• W1070 good review in Computer Shopper  / Expert Reviews in UK
• W1070 unboxing video in Infohard.es in Spain

BenQ多款顯示器在歐洲獲獎 (BL2410PT and XL-series monitor won awards in Europe)

BenQ BL2410PT顯示器與XL2720T、XL2411T顯示器在英國與德國等地的網路媒體與傳統媒體評測中，均獲得優秀的評價。

• BL2410PT award in Web User in UK
• XL2720T good review in Computer Shopper  / Expert Reviews in UK - 
• XL2411T award in PC Format in UK
• XL2720T good review in Expert Reviews in UK  - delete news item, duplication of #3
• XL2720T award in IT Business in Germany
• XL2720T award in Prad in Germany

BenQ贊助西班牙LVP電競賽事 (Post reporting LVP Final Cup 4 sponsoring in Spain)

BenQ贊助LVP電競賽事，總決賽在五月的西班牙巴塞隆納舉行，超過十萬名玩家在線上線下共同參與了本次活動，擴大BenQ在電競領域的能見度。


LVP Final Cup 4
•FinalCup is LVP’s end-season live event. Season 4 ran from November 15th 2012 to April 10th 2013. More than 100,000 gamers had been playing in order to get a slot in the FinalCup.
•The event was held in Barcelona (May 4th-5th).
•Competition and production was in charge of Fandroid in partnership with Red Bull.
•The event was sponsored by Mad Catz, BenQ, Barcelona City Council, PcBox and Xbox 360 and had the collaborations of Corsair, Electronic Arts, Activision, AVerMedia, Hauppauge!, Juanola and Movistar. Media partners were Canal+ Yomvi, Diario Sport and Mediavida.com.

BenQ贊助隊伍Mousesports受邀德國電視節目 (Mousesports at TV "Lokalzeit Köln" in Germany)

BenQ贊助隊伍Mousesports的兩位成員，受邀參加德國Turtel Entertaiment studios電視節目，和年輕玩家交流互動。
a TV clipping with two members of our mousesports team at Turtel Entertaiment studios in Cologne. Great!

BenQ W1500與GP10投影機在法國獲體驗好評 (W1500 and GP10 press tour in France)

BenQ W1500與GP10投影機，近期內在法國獲得九篇文章好評，並伴隨新聞稿與經銷通路的訊息露出，擴展品牌能見度。


In a nutshle:

9 articles:Press tour and GP3 press release drove awerness on BenQ. More to come with the organization of product loan

Idealo.fr GP3 an iPhone/iPod projector  May the 31st 2013
http://news.idealo.fr/news/232835/benq-joybee-gp3-un-videoprojecteur-avec-dock-ipodiphone.html

AudioVideoHD.fr BenQ GP3: 720p LED, iPhone/iPod dock projector
http://www.audiovideohd.fr/actualites/9696-BenQ-GP3.html

Lejournaldunumérique.com BenQ GP3: 720p LED, iPhone/iPod dock projector
http://www.lejournaldunumerique.com/05/2013/nouveau-mini-projecteur-hd-720p-benq-gp3-480e/

Logiciel.net BenQ W1500 a wireless projector
http://www.logiciel.net/benq-w1500-un-video-projecteur-sans-fil.htm

Clubic.com BenQ W1500top of the range wireless DLP
http://www.clubic.com/television-tv/videoprojecteur/actualite-561352-benq-w1500-hdmi-sans-fil-whdi.html

AVCesar W1070
http://www.avcesar.com/actu/id-11620/videoprojecteur-benq-w1070-dlp-3d-home-cinema-premier-prix.html

AVCesar W1500
http://www.avcesar.com/actu/id-11585/videoprojecteur-benq-w1500-home-cinema-sans-fil.html

PC Expert  MX518 a low price but not perfect projector
http://www.pcexpertlemag.fr/Tests/Affichage/Benq-MX518-un-videoprojecteur-accessible-mais-pas-sans-reproche

1 press release: GP3 / 2 in the pipe
Product loans scheduled next week: 2 W1500 / 1 GP10 / GP3

BenQ投影機 花嫁六月 分享文與體驗活動 幸福開跑 三坪小空間 甜蜜共享100吋3D Full HD大畫面 (June promotion highlights BenQ projectors, encourages users to share their experiences)

在洋溢幸福氛圍的六月，與她一起回憶兩人最珍貴的紀錄片段，不論是甜蜜佇足的旅遊照片，或是結婚側錄的幸福影片，充滿著兩人愛的印記，如何透過家中有限空間來呈現滿滿大畫面的幸福感呢？BenQ瞭解你的期望，只要利用家裡三坪有限空間，就能與她共享甜蜜大畫面，還能與她一起窩在家裡看場電影、玩遊戲。BenQ全系列三坪機讓你一次滿足臨場感十足的3D影像、 Full HD藍光等級高畫質、及100吋大畫面的家庭劇院饗宴，推出「幸福分享文大募集」活動，2013年6月01日起至2013年6月30日，只要上網分享短焦3D Full HD藍光劇院投影機W1070三坪機或是超短焦3D Full HD藍光劇院投影機W1080ST遊戲專屬三坪機的使用者分享文，通過審核就可獲得3D眼鏡*一支(市價$3000)。接下來的幸福家庭時光就用BenQ藍光劇院投影機，與她在家一同欣賞大畫面帶來的震撼效果吧！

活動詳情請洽BenQ官網。

Looking back at visual records of special moments of your time with her—whether that’s photos of a trip you took together, or video of your wedding—you find them full of signs of your love for each other. But how can you enjoy these photos and video on a large screen in the limited space available in your home? BenQ understands your wishes, so even in a small room you can give your sweetest memories with her the big-screen treatment. You can also enjoy movies and games with the same expansive views. BenQ’s entire lineup of short-throw projectors lets you enjoy a premium home-theater experience with immersive 3D and Full HD Blu-ray video shown in big 100” views. BenQ is also running a promotion from 1 to 30 June, offering a pair of 3D glasses (which retail for NTD3000) to customers who share their experience using the W1070 short-throw 3D Full HD Blu-ray home theater projector or the W1080ST ultra-short-throw gaming projector in approved online posts. Now anyone can enjoy stunning views of the photos and videos of their most joyous times with loved ones.

BenQ QisDesign照明精品璀璨登陸，點亮曼妙生活 (BenQ QisDesign boutique lighting products make a brilliant debut in China)

在日前于山城重慶成功舉辦的臺灣LED照明精品通路展上，BenQ QisDesign作為臺灣LED照明產業界主力廠商之一精彩亮相，向觀眾們集中展示了包含琴光（Piano）、戀灩（Coral）、海鷗（Seagull）以及Be Light等在內的多個系列高端LED精品燈飾，彰顯臺灣設計與科技實力。

In a recent channel exhibition focused on Taiwanese LED lighting products, BenQ QisDesign made a splash as one of the mainstays of the Taiwanese LED lighting industry. QisDesign showcased several high-end LED boutique lighting product lines, including its Piano, Coral, Seagull, and Be Light series, demonstrating Taiwan’s design and technology prowess.

BenQ中國區新官網測試上線 (BenQ China’s new official website begins online testing)

歷經半年的規劃設計，BenQ中國區新官網於5月底正式上線測試，新官網在原先官網的基礎上新增了更多消費者與產品體驗的部分。此外，就官網的整體佈局也做了較大調整，完善現有產品線。詳見：style.benq.com.cn

After half a year of planning and design work, BenQ China’s new official website commenced formal online testing in late May. The new site adds more consumer-oriented and product hands-on content to the basic framework of the original site. In addition, significant adjustments have been made to better highlight existing product lines. For a look, go to style.benq.com.cn.

BenQ商用大屏顯示器亮相香港亞洲零售博覽會 (BenQ’s business-oriented large-screen displays showcased at key retail industry expo)

2013年6月4日至6日，亞太區零售展覽盛事“2013亞洲零售博覽會”在香港會議展覽中心隆重舉行，眾多來自亞太區的零售商到現場交流並選購最佳零售技術方案。作為全球領先的液晶顯示專家，BenQ應邀參加了本次零售盛會，並與合作夥伴利奧Leovation攜手向數千零售業決策者展示BenQ商用大屏顯示器的魅力。

From 4 to 6 June, Retail Asia Expo 2013—one of the biggest events in the Asia-Pacific retailing world—took place at the Hong Kong Convention and Exhibition Centre. Numerous retailers from throughout the Asia-Pacific region were on hand to conduct exchanges and make purchases of the best technology solutions for retailers. As one of the world’s leaders in LCD technology, BenQ took part in the exhibition, working with partner Leovation to present BenQ’s business-oriented large-screen displays to the thousands of retail industry decision-makers in attendance.

「不閃」護視力，遍地賞「花開」BenQ LCD召開四川富順二級培訓會 (BenQ holds training session on LCD monitors for channel partners in Szechuan)

2013年4月27日，四川富順地區二級培訓會議在富順縣富順酒店舉行，下級鄉鎮管道與會24人。本次會議重在説明富順代理商成為川南標杆，並拓展壯大鄉鎮二級客戶。報告部分不僅有BenQ及海威人員對產品趨勢、重點產品賣點及全國優秀案例的報告，更是通過瀘州上乘及富順華裔進行了精彩的銷售案分享，現場也針對我們不同的顯示器進行了單獨情景區佈置與擺樣，會議現場氣氛高漲。

On 27 April, a training seminar took place in Fushun County, Sichuan Province, China with 24 representatives from channel vendors in the largely rural area in attendance. The seminar highlighted how these vendors have become the bulwark of BenQ’s distribution network in southern Sichuan Province, cultivating a second tier of customers of considerable scale. Presentations during the seminar covered topics such as product trends, the selling points of key products, and success stories from throughout China. There was also a presentation on a fascinating sales case study, and a display area featuring realistic demos of different BenQ displays in various usage scenarios had been set up at the venue as well. The attendees responded enthusiastically to the seminar.

BenQ助力湖南高品「我為科技代言」IT管道精英匯 (BenQ brings together top IT channel vendors, showcases products)

2013年5月17日， 湖南邵陽40餘家二級齊聚邵陽白宮城酒店，參加湖南高品“我為科技代言”IT管道精英匯。會議現場展示BenQ全系列顯示器， 獨具特色的外觀，出眾的性能讓參會二級眼前一亮。BenQ獨有的Qdesk套裝，不閃屏新品更是成為全場焦點。

On 17 May, representatives from more than 40 BenQ distributors arrived in Shaoyang, Hunan Province, China to participate in a gathering of elite IT channel vendors. At the venue, BenQ’s full lineup of monitors were on display, impressing attendees with their distinctive industrial design and outstanding performance. BenQ’s exclusive Qdesk PC peripherals bundle and display products featuring flicker-free panels were the center of attention at the event.

「從投創新境，片影博大千」 BenQ投影機召開2013年度新品發佈會 (BenQ debuts new projectors for 2013 at launch event)

5月14日，“從投創新境，片影博大千”BenQ投影機 2013年度新品發佈會于北京遼寧大廈盛大召開。本次發佈會上，BenQ覆蓋教育、商用、家用、工程與微投等五大系列、多達十數款新產品新應用精彩亮相，不僅讓眾多與會者耳目一新，更集中體現了未來投影技術發展和投影機市場走向的新趨勢、新面貌，同時也標誌著以提升使用者體驗為目標、以堅持應用創新為先導的BenQ不再是單純的投影機硬體廠商，而是各細分市場創新應用的領航者與真正提供一攬子應用解決方案的領導者。

On 14 May, BenQ held a launch event in Beijing for its new projectors for 2013. The launch featured our five major projector lines—for the education, business, home, engineering projects, and short throw markets—and more than ten new models. The exciting new products not only impressed those on hand for the event, but also provided insight into future projector technology development and new trends in the evolution of the market. In addition, the event also served as a declaration that BenQ is no longer simply a projector hardware vendor, but that we are a leader in creating innovative applications that enhance the user experience and target a variety market segments with one-stop shop solutions.

BenQ舉辦南京高校參加電教顯示裝置新技術推介會 (BenQ holds workshop for higher education institutions in Nanjing highlighting display technologies)

蘇皖高校市場，歷來是Epson、Sony等日系品牌液晶投影機的天下，為了打破這一局面，切入這一市場，5月24號，BenQ邀請南京高校的設備採購負責人以及各高校相關老師六十余人，與德州儀器、BenQ一起，瞭解最新的電教顯示裝置技術，把未來的顯示方案以及BenQ最新的產品、服務能力展示給大家。通過次會議，以及現場展示的各種高校電教解決方案，對BenQ品牌、投影機產品以及各類解決方案，有了深刻的瞭解。

The higher education market for projectors in China’s Jiangsu and Anhui Provinces has always been dominated by Japanese LCD projector brands such as Epson and Sony. To break their dominance and establish a position in this market, BenQ organized a workshop on 24 May, inviting over 60 equipment buyers and instructors from higher education institutions in the city of Nanjing, Jiangsu Province. Working with Texas Instruments, BenQ helped attendees understand the newest digital instruction display equipment technology, giving presentations on our future display solutions, latest products, and service capabilities. Through this meeting, and the on-site exhibition of various digital teaching solutions aimed at universities, attendees were able to obtain a greater familiarity with the BenQ brand, projector products, and various categories of solutions.