BenQ出席瑞士IT論壇介紹最新一系列產品 / Latest BenQ products presented at IT Bechtle Forum in Regensdorf, Switzerland

IT Bechtle Forum

16.06.2016

Regensdorf, Switzerland

Our colleagues from Switzerland presented the BenQhighlights:

•ST550K

•InstaShow

•SW2700PT

•PV3200PT

BenQ參加墨西哥最大電玩展 Campus Party正式介紹ZOWIE / BenQ Showcased ZOWIE eSports Monitors and Gears in Campus Party, Mexico

Campus Party is one of the largest gaming fair in Mexico. It’s a week-long, 24-hour-a-day technology festival and LAN Party. We collaborated with three brand partners including Kingston, Gigabyte, and Intel in the event. There were more than 3,000 visitors in ZOWIE’s booth. 

We officially introduced ZOWIE brand with eSports monitors and gear, including mice, mouse pad and CAMADE, to the public in the Campus Party. The new ZOWIE eSports Latinoamerica Facebook and Twitter were also launched before Campus Party and it has  attracted more than 600 Likes during the event.

The professional eSports team, Quetzal CS:GO team, also worked with us in the booth for tournament and in-booth interaction. The professional gamers are amazed with ZOWIE gear. 

BenQ邀請通路商於葡萄牙共襄盛舉 / BenQ Schweiz (DACH region) invites top channel partners for a partner event in Lisbon, Portugal

BenQ在德里舉辦通路會議 / BQin Channel Connect – Delhi

BenQ India continuously hosts dealer meeting. In May, BQid conducted a channel meeting in Delhi. In this meeting, BQin invited 105 guests and partners participated actively and we had 185 guests at the end. In the event, for projector, BQin set up different scenarios with Living room, Home Theater, Large venue, smart classroom and board as well as presented LED projector, CH100. For LCD monitor, besides mainstream highlight, BQin showcased professional application, and gaming series. It’s successful channel connect again.

BenQ在印尼舉辦SI會議 / BQid SI Gathering

BenQ Indonesia conducted a SI gathering with Glava & Datascrip at Mercantile Athletic Club, Indonesia. In this gathering, BQid live demoed interactive flat panel- PR790, interactive projector- MW853UST+ and digital signage-BH280 & PL550, as well as had static display with RP552, RP551 & MW883UST. There were 27 guests. Thru this event, BQid not only introduced BenQ products but also strengthened relationship with SI partner and got positive feedbacks. 

ZOWIE FKI 電競滑鼠在德國廣受好評 / Zowie FK1 eSports mouse good review in tribe-online.de in Germany

http://www.tribe-online.de/hardware/hardware-reviews/zowie-fk1-gaming-mouse/

BL3201PT 獲得荷蘭PCM雜誌的強力推薦 / BL3201PT best buy award in PCM magazine in The Netherlands

Good points:

Handy remote control

Excellent color performance, black values and contrast

SW2700PT在瑞典廣受好評 / SW2700PT good review in Fotosidan in Sweden

http://www.fotosidan.se/cldoc/fotosidan-testar/test-stor-skarm-med-stort-omfang.htm

Conclusion

BenQ SW2700PT provides no sacrificing performance despite a relatively low price. Most people will not experience limitations in the software. The conclusion is that BenQ SW2700PT is a very affordable choice for most people.

BenQ Instashow 在俄羅斯網路平台瀏覽數上取得佳績 / Intro of Instashow on youtube with high views of 15K by Pro Hi-Tech in Russia

https://www.youtube.com/watch?v=DwWDb6uVhfk

LFD PH460置入於羅馬尼亞美術館 / Product placement of LFD PH460 for Galateca Art Gallery in Bucharest, Romania

vEventsponsoring & Productplacement

vGalateca  Art Gallery, Bucharest

vJune 24-September 17

vBenQ PH460 part of installation

Zowie Vital與XL2735於2016波蘭DreamHack正式上線 / Zowie VITAL and XL2735 introduction coveraged live at DreamHack Summer 2016 by Cybersport.pl in Poland

vReview – online (from Dreamhack Summer)

vMedia – Cybersport.pl

vProduct – ZOWIE  VITAL
& Sneak Preview on ZOWIE XL2735

vVITAL

vPlus: just plug&play, all settings recorded on board, audio output for loudspeakers

vhttp://cybersport.pl/57627/vital-i- xl2735-dreamhack- testuje-nowe- produkty-zowie/

vXL2735

vPlus: 144HZ, 1 ms, no ghosting, Dynamic Accuracy

vhttp://cybersport.pl/57627/vital-i- xl2735-dreamhack- testuje-nowe- produkty-zowie/

未來最佳電競品牌!!!日本4Gamer採訪BenQ ZOWIE / 4Gamer interviews ZOWIE in Japan

Enoch Huang and Chris Lin were interviewed by 4 Gamer at BenQ headquarters on Jun.2nd  during COMPUTEX TAIPEI 2016.

BenQ was introduced as a premier gaming brand and it is noted that the ZOWIE brand will represent its future gaming line releases.
http://ddo.4gamer.net/games/098/G009814/20160607024/

越南EL之前進上海資格賽(BQP) / Vietnam EL Qualifier

The first EL Qualifier for Asia Pacific has come to an end from 7/09 ~ 7/10 held at Hanoi Cyzone Gaming Café. A total of 16 teams competed in the offline tournament through these 2 days. The finals was between teams Hanoi Vortex and Rebellion. These two teams often bumped heads during online matches, usually with Hanoi Vortex taking the win, however during the offline, playing a best of 3 rounds, Rebellion took first place for the tournament beating Hanoi Vortex 2-0 and won themselves USD$225 and a secured spot to the grand finals in Shanghai, which will be held in September.

FPTtv streamed the semi & finals through cable channel and online, reaching 4.5K+ views. Participants and media were able to experience full ZOWIE lineup at the ZOWIE experience zone through the 2 day offline tournament.

BenQ贊助FPS電玩競技聯賽活動 / On-going FPS/Fighting Tournament involvement

BenQ sponsored 5 gaming tournaments throughout Australia, Japan, Korea and Malaysia. RL was showcased during Australia’s Battle Arena Melbourne and Japan’s Tokyo Button Mashers 2016 where both were recognized by Capcom allowing players to earn ranking points.

BQkr sponsored their first Overwatch tournament as the official title sponsor for ZOWIE Gamestah Overwatch.

Malaysia continues to sponsor in FPS titled tournaments, Matic Battle of The Champion Final Alamanda and Reborn CS:GO, also allowing participants to experience ZOWIE products. 

2016 羅馬尼亞 Dreamhack 電競直播 / Next Please! Gaming from Romania did live coverages and broadcasts of DreamHack Summer 2016

vZOWIE DreamHack Summer – Social Media&Community

vNext!PleaseGaming in Sweden

vLive-Coverage and broadcasting of eventhttps://www.facebook.com/neXtPlease.ro/?fref=nf

BenQ投影機展示於歐洲杯開幕賽 / Projector viewing event of Euro 2016 opening match in Embassy Park, Bucharest, Romania

vEURO Opening Viewing Event

vThe Embassy Park - Bucharest

vJune 10 

v20 journalists + 5 partners

BenQ贊助舉辦於莫斯科的DS研討會 / BenQ Russia sponsored Digital Signage conference in Moscow, Russia

http://www.allprojectors.ru/ap_module/content/article/11517

http://en.isrussia.ru/press/news/the-6th-international-conference-digital-signage-no-alternative-/

BenQ was the SILVER sponsor.

THE 6TH INTERNATIONAL CONFERENCE “DIGITAL SIGNAGE – NO ALTERNATIVE!”

On 27th of May, 2016, the 6th international conference “Digital Signage – no alternative!” was held in Moscow.

Every year Top-managers, representatives from marketing and development departments from retail, shopping malls, banks, hotels, QSR and other vertical markets meet with professionals of Digital Signage and Digital Out-of-Home industries to discuss the latest projects, trends of the industry and new products.

Digital Signage Moscow conference “Digital Signage – no alternative!” is an annual key event of Digital Signage and Digital Out-of-Home industry in Russia. The organizer of the conference is DigiSky company, one of the leading systems integrator offering turn-key media solutions. The conference supported by Digital Signage and Digital Out-of-Home association DSF Europe.

BenQ與塞爾維亞經銷商共同合作於投影機線上宣傳活動 / Projector online promotion campaign in co-op with EWE distributor in Serbia

vChannel Marketing –  Online

vEWE Coop  EURO - PRJ promotion

“Never closer to football” – campaign
http://www.ewe.rs/search/exact/?product_ids=BIM00499,BIM00444,BIM00479,BIM00496,BIM00497,BIM00453,BIM00457

vChannel Marketing –  Online

vEWE Coop  EURO - PRJ promotion

“BenQ love football” – campaign
http://www.ewe.rs/artikal/BIM00499/BENQ-MW529-projektor/?category

vChannel Marketing –  Online

vEWE Coop PRJ promotion

v“BenQ new dimension” – campaign

vMicrosite & Newsletter
http://www.ewe.rs/search/exact/?product_ids=BIM00444

BenQ LFDs和雷射投影機展示於德國DS高峰會 / BenQ LFDs and laser projector showcased at Digital Signage Summit trade fair in Munich, Germany

Our colleagues Andre Hoock and Marc Rassier presented the following BenQsignage and LFD highlights:
RP790, ST650K, LU9715
The Digital Signage Summit was with 39 exhibitors and sponsors the biggest one in history

轟炸機 愛美愛自己 -部落客 / 名人產品評測 / Well-known bloggers, celebrities test out BenQ products

第一篇電視文~小空間的好選擇，現在很多社會新鮮人、單身貴族、學生等 生活在都會區的小套房或是在家中房間看小電視或小螢幕，這樣長時間來說對眼睛來說是個負擔，這時候就很適合選擇有護眼設計的電視，可以降低藍光，讓大家能更舒適享受看電視，所以我現在不僅僅是單方面的美容保養，連其他的地方也要全方位顧到，眼睛就是非常重要的一個地方，因為長時間看螢幕，用眼過度 我會吃葉黃素，選擇有對抗藍光的周邊 像是眼鏡、螢幕...等等的，就連現在電視也要了~

http://wind7220.pixnet.net/blog/post/115022129

A first TV script: A good choice for limited space

Many young office workers, lifelong singles, and students watch small-screen televisions in their studio apartments or own room in their parents' homes. Long periods of time spent watching television can strain their eyes, making televisions with an eye-protective design a compelling choice. Such televisions can reduce blue light, letting people watch television in greater comfort. That's why I am not only focused on beauty and general health, but have also adopted a comprehensive approach to taking care of myself in other ways. Because I stare at a screen for extended periods, putting stress on my eyes, I take lutein supplements. I have also chosen display devices that counteract damaging blue light—for example, glasses, monitors, and so on. That goes for my current TV as well...

八德採購誌 六月號 評測

BenQ致力於健康護眼的產品發展有目共睹，從不閃屏、低藍光到智慧藍光與光智慧，都能看到BenQ的創新發想。在筆者實際使用下，試用的場合為筆者所任職的公司，更明顯感受到光源感應所調節出來的感覺。

PC HOME 六月號 評測 / PC HOME reviews BenQ monitor in June issue

EW2775ZH並可智慧調整內部播放影像亮度，進而提高畫面影像細節對比，對於從早到晚長時間工作的人來說，這樣的自動調節功能頗為實用。

The EW2775ZH incorporates smart adjustment of internal luminance when projecting images, thereby enhancing contrast ratio for bringing out picture details. For those who work from morning to evening, this automatic calibration is a godsend.

智慧連線，創意無限 - 大型商用互動觸控顯示器 RP653 / RP703 / RP653/RP703 large-format interactive touch-screen monitor offers smart connectivity

RP653 / RP703 是針對中小型教室設計，大型、高解析度的螢幕可讓每一位師生、與會者皆能清楚看見內容。搭配AG+抗菌玻璃，德國萊茵認證防眩光、不閃屏，有效保護使用者的眼睛身體健康，帶來會議/教學互動再升級。
點此看產品：http://www.benq.com.tw/product/digitalsignage/rp653/features/

The RP653/RP703 is designed for small- and medium-sized classrooms or meeting halls, their large high-resolution screens enabling every teacher and student or meeting participant to get a clear view of the content. In addition to AG+ anti-bacterial glass, they offer an anti-glare and flicker-free screen that has won Germany's TÜV Rheinland certification. By protecting users' eyes, the RP653/RP703 provides an upgraded experience for interactive meetings or classroom instruction.

For more information about this product, please follow the link: http://www.benq.com.tw/product/digitalsignage/rp653/features/

一鍵即秀 串連無線影音世界 - 多人無線簡報系統 InstaShow™ / InstaShowTM makes multi-person wireless presentations easy

InstaShow™是一款無須安裝任何驅動程式、隨插即用、一鍵即放的無線簡報系統解決方案，支援Windows、OSX等各大作業系統，適用於各具備HDMI連接埠，如藍光播放機、DVD播放機、電視盒、PS4等多媒體播放設備。最高可同時與16組設備配對，僅需按下按鈕，即可瞬間切換設備，是多人大型會議室的最佳無線投影解決方案。
點此看產品：http://www.benq.com.tw/product/accessory/instashow-wdc10/features

InstaShow^TM is a driver-free plug-and-play one-button wireless presentation system. It supports the Windows and Mac OS X operating systems, and works with HDMI-equipped AV equipment such as Blu-ray and DVD players, TV set-top boxes, and PS4 gaming consoles. It can be paired with up to 16 devices simultaneously, and just a single button press is all that's needed to switch playback among them. InstaShow^TM is the optimal solution for wireless projection in larger venues.

For more information on this product, please visit the following link: http://www.benq.com.tw/product/accessory/instashow-wdc10/features

treVolo音樂謎宮網路活動 網友熱烈轉發參與 / Online community responds enthusiastically to treVolo event

treVolo靜電藍牙喇叭於六月份舉辦Facebook音樂 "謎" 宮留言猜歌活動，邀請清新創作系歌手花兒演出創意影片，演繹由treVolo靜電薄膜技術，聽見流行金曲中的音樂細節及感動，受到網友熱情分享轉發，留言次數更達到2千多筆，成功創造網路聲量及提升產品詢問度．

點此看影片 https://www.facebook.com/benq.tw/videos/10154272128915152/

treVolo Bluetooth electrostatic speakers were highlighted in a June online event on Facebook. The event featured a 'musical maze' in which users could leave messages and guess the identity of songs. BenQ invited an up-and-coming local singer-songwriter to perform in a special short film, describing how treVolo's electrostatic speaker technology enables listeners to more clearly hear the musical details in pop songs. The short film was enthusiastically received by the online community, with links to it shared in large numbers. More than 2000 messages were left on the event page, successfully creating online buzz and increasing the level of product inquiries.

To see the film, click this link: https://www.facebook.com/benq.tw/videos/10154272128915152/

來去野外住兩晚，投影機跟著露營去 / BenQ projector goes along for a camping trip

今年BenQ投影機再次加入孤獨星球雜誌舉辦的「再去野外住兩晚」露營活動，清晨一起在草地上練習瑜珈、跟著生態老師一起認識大自然、與小朋友一起練習滑步車，晚上享受傳香千里的烤乳豬，最後一起欣賞由BenQ投影機帶來聲光十足的蚊子電影院，讓更多的朋友享受這悠閒的自然風光。

This year BenQ projectors once again were featured in Lonely Planet's two-night camping excursion. In the early morning, campers performed yoga in an open field, learned about nature from an ecology instructor, and rode balance bikes with children. In the evening they enjoyed a sumptuous roast suckling pig dinner, and to cap things off watched movies from a BenQ projector. The event provided an opportunity for more people to enjoy the delights of nature.

光智慧護眼螢幕募集試用活動 / BenQ organizes product tryout events for smart eye-protective monitors

世界走入多屏時代，民眾每天只有24小時，除了睡覺以外的時間，都與螢幕擁抱在一起。卻沒發現螢幕散發的藍光光源、對比光源…等早已成了傷害眼睛的隱形殺手!光智慧護眼螢幕與指標媒體Mobile01攜手合作「拒絕人工光害產品試用活動」，短時間即募集近百人參與，足以了解現代人對眼睛健康的重視，也敬請期待接下來的試用文章喔！

The world has entered the age of the multiple-screen lifestyle. When we're not sleeping, we spend most of our time with our eyes on a screen. Little did we know, however, that the blue light emitted by, and harsh contrast ratios of, our screens have become a silent threat to our eye health, making eye-protective displays a must. To highlight this fact, BenQ joined forces with leading consumer electronics website Mobile01 to organize a product tryout event featuring our smart eye-protective monitors. In a short time, nearly 100 people were recruited to participate in the event, testifying to the attention that today's populace is giving to eye health. We invite you to look for articles from event participants detailing their experiences.

WiT Facebook粉絲團社群經營榮獲2016第十屆「傑出公關獎」/ WiT Facebook Group wins prize as outstanding PR campaign

BenQ WiT Facebook 粉絲團社群經營，於6/17日獲頒2016「傑出公關獎」數位溝通類優異獎。「傑出公關獎」每兩年評選一次，2016年吸引近96件專案角逐10個類別的獎項，堪稱公關業界年度盛事。

得獎評語為：精準的事前分析，且極為熟練地運用數位媒體溝通產品的內容特色，善用各式數據說明和展示產品的優勢，有效提高品牌的價值，解決產品訂價較高的不利因素，並且能結合實體活動，創造出社群分享效益，頗為成功。

BenQ's WiT Facebook Group won a Public Relations Award on June 17 for outstanding achievement in the digital communications category. Organized by the Foundation for Public Relations, the Public Relations Awards are given out every two years, and the competition is one of the premier events in the public relations industry. This year, the event drew 96 entries vying for prizes in ten categories.

The citation of the award remarked on the BenQ campaign's insightful pre-campaign analysis, extremely practiced use of digital media for communicating product features, skilled application of various data to explain and demonstrate product advantages, effective enhancement of the brand's value, and satisfying circumvention of the disadvantages posed by the product's relatively high price point, as well the online campaign's integration with offline events and ability to drive sharing of the campaign message in the online community—all of which made the campaign a notable success.

BenQ WiT獲2016年成功設計大賽成功設計獎 / BenQ WiT wins Successful Design Award for 2016

2016年7月，BenQ WiT智慧讀屏護眼燈獲得了“成功設計大賽——成功設計獎”。這是國內首個評估設計商業和社會價值的全球綜合類設計大賽。WiT從品牌故事、項目需求、面臨挑戰、設計解決方案、專案成效等多個方面進行分析闡述，憑藉其美感造型、創新功能設計以及社會效益貢獻，從眾多項目中脫穎而出。這是BenQ WiT繼臺灣金點獎之後榮獲的又一設計大獎。

In July, the BenQ WiT e-reading lamp won a Successful Design Award for 2016. The Successful Design Award is an international general-design competition and the first in China to evaluate designs based on their business and social impact. WiT was analyzed and presented through the brand story, how it meets particular needs, the challenges it faces, the way it solves design issues, and user success stories. Drawing on its visual beauty, innovative functionality, and social contribution, WiT achieved exceptional marks in numerous competition categories. With the award, BenQ WiT has another major design award to go along with the Golden Pin Design Award it won previously.

明基投影機發佈全新智慧商用產品 / BenQ announces all-new smart business projector

7月19日，明基於北京發佈系列智慧商用投影機，推出基於商務用戶實際需求的商務智慧系統，強調“應用是王道”，切中商務市場和消費者痛點，提出高效、自由的未來式商務辦公模式，也為下半年商用機推廣奠定高端基調。20家來自IT數碼、互聯網、門戶科技以及專業影音等領域的媒體記者共同見證，5家媒體進行專訪，會後產生大量稿件，截止7月20日發稿數量為36篇。

At a July 19 press event, BenQ announced a family of new business projectors. The new models provide a smart projection system that serves real-world needs, emphasizing a "practicality is primary" approach. By relieving pain points for users in the business and consumer markets, the system offers a more productive, less restrictive office environment for the future, while its high-end focus sets the tone for the business projector marketing in the second half of the year. Journalists from 20 media outlets in the IT, Internet, personal technology, and pro multimedia fields were in attendance, and five of them conducted interviews with BenQ representatives. As a result, the event received bountiful press coverage, with 36 articles published by the next day, July 20.

BenQ正式於巴西上市ZOWIE電競產品(BenQ Officially Launched ZOWIE gear in Brazil)

巴西是拉丁美洲電競活動最蓬勃的區域，許多的巴西電競玩家引頸期盼ZOWIE多時，BenQ終於在六月份正式於巴西上市ZOWIE電競產品，成為第一個上市ZOWIE的拉丁美洲國家。

我們使用社群媒體，電玩平台與社群昭告ZOWIE即將登陸巴西，同時於上市前7天創造倒數氣氛增加社群討論，同時也重新命名巴西的電競臉書粉絲頁為ZOWIE電競巴西粉絲頁，此舉成功的在電競玩家間成為一個熱門話題。

根據六月份的報告，ZOWIE新臉書粉絲頁上線後總共收集了2,400個「讚」，總粉絲數已經達到72,000，同時互動率在六月份也從3.0%增加到5.6%。

SW2700PT獲得了澳大利亞TIPA相機雜誌大獎/SW2700PT got TIPA award on Camera Magazine of Australia

SW2700PT在日本的深入產品評論/SW2700PT in-depth product reviews from Japan

BQjp co-op with Tokyo Camera Club (top photography community in JP) to come out 2 in-depth product reviews and made a special page for SW2700PT

http://benq.tokyocameraclub.com/sw2700pt/

BenQ 2016 家用投影機微電影三部曲 年度代言人張鈞甯一人分飾三角 重新詮釋戀家愛情故事 / BenQ home projectors for 2016 promoted through three mini-movies

根據Futuresource Consulting報告指出，BenQ已經連續7年穩居全球DLP投影機銷售第一，繼2015年推出「愛很簡單 從投開始」系列微電影，不僅打破一般民眾對於投影機冰冷又少與生活有關連的印象，更寫下10天內點閱數破百萬的傲人成績。今年BenQ更將邀請張鈞甯續任代言人，將一人分飾三角，淋漓盡致刻劃出台灣夫妻相處真實百態，透過投影機大螢幕的凝聚，讓家人重新聚焦於彼此，找回真實互動的感動。BenQ投影機2016年度鉅獻「做個 戀家的人」微電影7/1日於BenQ官方粉絲專頁https://www.facebook.com/benq.tw全球首播！

 

According to a Futuresource Consulting report, BenQ has maintained its position as world #1 in DLP projector sales for the seventh year running. One of the promotional tools BenQ used to support projectors in 2015 was the release of a mini-movie series that not only overturned people's impressions of projectors as cold, unfeeling technology with little connection to everyday life, but also achieved a remarkable 1 million views within 10 days. Following up on this effort, this year BenQ has invited actress Janine Chang to continue to serve as spokesperson, and play three separate characters in a new series of mini-movies that vividly portray the married life of Taiwanese couples. By drawing on the immersive viewing experience of a projector's big-screen picture, families can gain a sense of togetherness and rediscover the warm feelings of interacting with each other. BenQ's new mini-movie series began showing on July 1 on our Facebook page at https://www.facebook.com/benq.tw.

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