BenQ參與歐洲電競活動ESL，社群成效斐然，活動相關曝光反應熱烈，影片共獲得超過56萬的瀏覽次數！
You probably already heard the news; last weekend at ESL one Cologne CS:GO, Fnatic won the tournament.
Even though BenQ didn’t sponsor ESL one Cologne CS:GO, we still had a lot of exposure via BenQ’s teams (Mousesports / Cloud9 / Virtus.pro / Fnatic).
To utilize this great moment, BQE had two related post on FB & Twitter and they brought very good result.
We would like to share the results of these posts with you and welcome you to share these posts through your own channels.
The two posts as below:
(1) Celebrity Post
– Fnatic Olofmeister's BenQ Gaming pro settings (he just led the team to be crowned ESL One Champions)
We had the posts on FB & Twitter (Both BenQ & Fnatic), the performance of sharing and following is good. (Without any media buy)
https://www.facebook.com/fnatic/photos/a.107427857589.94423.5985827589/10153642718697590/?type=1&fref=nf
Tweet on both Fnatic & BenQ Gaming twitter page:
https://twitter.com/BenQGaming/status/635840241237106688
(2) Leverage the natural ‘Viral’ video
– This video is made by ESL to show how great Virtus Pro’s star, TaZ, showed his sportsmanship via supporting his antagonist (Fnatic’s Olofmeister) on stage.
Now it was posted on both ESL & BenQ’s FB page and our Twitter page; it already earned the good results as below. (Without any media buy)
• 568,274 views
• Over 15k likes
• 2,606 shares!
https://www.facebook.com/BenQGaming
https://www.facebook.com/ESL/videos/10154199958889778/
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