2014年6月11日 星期三

BenQ歐洲家用投影機廣告動畫瀏覽數超過百萬 (Youtube video ‘Want a hassle free football party’ more than 1 million views in Europe)



BenQ歐洲家用投影機廣告動畫瀏覽數超過百萬,高出預期瀏覽量三倍並且吸引了青年男性消費族群的注意。

Closing Report
- Over 1,000,000 views reached. Nearly three times more than expected.
- Cost per View €0.04 (expected was 12 cents)
- Strongest engagement by males, between 35 and 44 years old.
- 31K click through to our website / micro site.
- 20K additional views reached for other videos on our YouTube channel.
- In-stream ads performed much better than In-Display ads.

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