K1電視聯賽第二賽季打響，BenQ TFE首站告捷 (Second season of K1’s televised gaming matches commences with victory for BenQ TFE)

日前，K1 2012第二賽季的比賽已經打響，BENQTFE第一時間報名參賽。7月7日K1第二賽季上海區預選賽在極度空間網吧舉行，共11支戰隊報名參賽，經過激烈的角逐，BENQTFE拿下了上海省際冠軍。






The second season of K1 televised gaming matches has already begun. BenQ TFE signed on to compete at the earliest opportunity. On 7 July, qualifying matches for the second season of K1 took place at Shanghai’s popular Jidu Kongjian Internet Café. In all, eleven teams registered to compete, and after fiercely contested matches, BenQ TFE emerged as Shanghai’s provincial champions.

BenQ China Qdesk個人案例徵集，12個案例入圍，現已進入拍照取材階段 (BenQ China Qdesk personal setup contest enters media collection phase with 12 finalists)

6月份的“尋找失落的糖果罐”——Qdesk個人案例徵集目前已徵集到有效案例66個，經過篩選共有12個案例進入取材入編階段。

June’s “Search for a Lost Candy Jar”—Qdesk’s personal setup contest—has already drawn 66 valid entries. After screening, twelve finalists have entered the media collection phase of gathering photos and other materials.

中國「明基杯」飛飛網咖大獎賽順利落幕，BenQ電競遊戲顯示器大放光彩 (China’s “BenQ Cup” gaming tournament at Fei Fei Cyber Cafe successfully concludes—BenQ gaming monitors shine)

歷經1個月的預決賽，7月1日，2012“明基杯”飛飛網咖大獎賽決賽在安徽蕪湖飛飛網咖順利落下帷幕。3個項目共60名選手逐鹿廝殺，近200台明基頂級專業電競顯示器XL2420T及RL2450H助力選手奪冠，讓所有玩家一展身手，圓電競之夢！決賽現場邀請CS前世界冠軍Alex親臨現場，更是讓原本已熱鬧非凡的現場更加火爆！




After one month of qualifying rounds, on 1 July, the “BenQ Cup” Fei Fei Cyber Cafe Tournament’s championship match took place in the city of Wuhu in Anhui Province. The championship round featured 60 competitors, with nearly 200 of BenQ’s premium gaming monitors—the XL2420T and RL2450H—helping them in their quest for ultimate victory. The monitors enabled all the gamers to show their skills to their full potential in their quest to make gaming dreams come true. Former CS world champion Alex was invited to make an appearance at the championship match, adding to the excitement at an already boisterous venue.

BenQ China GP2線下體驗活動——光影隨行，城市駕車尋寶活動，現已正式開始接受報名 (BenQ China begins taking registration for urban treasure hunt event using the GP2)

7月15日開始，BenQ China舉行GP2線下體驗活動——光影隨行，城市駕車尋寶活動，現已正式開始接受報名。尋寶過程中將使用密碼收集、經典再現、密文破解、神秘旋律、光影謎團等鮮為人知的謎題方式，通過GP2和iPhone破解各種謎團與線索、尋找特別而又神秘的城市美麗角落、完成刺激而又新奇的任務，來發現北京那些你最熟悉的陌生地，尋找一件神秘卻又有意義的寶藏。




Beginning 15 July, BenQ China began accepting registration for an urban treasure hunt in which drivers will make use of the GP2 in their search. The event makes use of a puzzle-like approach including collection of passwords, deciphering of coded documents, mystery melodies, riddle solving, and so on. Using the GP2 and iPhone, contestants will solve various riddles and access clues, search for unusual and secret corners of the city, and complete an exciting and novel mission. In the course of their adventure, they will discover a treasure of mystery and significance in the Beijing that is at once so familiar, yet unknown.

BenQ首推數字標牌商用顯示器，亮相上海數字標牌展 (BenQ introduces first digital signage displays at Shanghai expo)

BenQ在今年上海國際數字標牌及觸摸查詢技術展覽會上正式推出全新大尺寸顯示產品。首波主打業界領先的大尺寸數位標牌商用顯示器，包括42英寸TL420S、46英寸TL460S及55英寸TL550S等，以及具觸控功能的42英寸T420、55英寸TL550及65英寸TL650等。現場呈現了三項系統解決方案：完全通過軟體實現的異形拼接方案；65英寸的觸摸大螢幕點餐系統方案；以及人臉識別並定向播放方案。





BenQ officially launched all-new large-format display products at the Shanghai International Digital Signage & Touch Technology Exhibition. BenQ’s first products in the space are industry-leading large-format digital signage displays, including the 42-inch TL420S, 46-inch TL460S, and 55-inch TL550S, as well as the touch-enabled 42-inch T420, 55-inch TL550, and 65-inch TL650. At the venue, BenQ displayed three system solutions: completely software-implemented varied-shape image stitching; a restaurant ordering system based on a 65-inch touchscreen; and a directional playback solution with face recognition.

「因時而變 開拓未來」2012 BenQ掃描器中國核心經銷商會議順利召開 (BenQ holds a successful summit with key scanner distributors in China)

6月底，BenQ掃描器全國核心經銷商彙聚山清水秀的美麗小鎮陽朔，同明基共商未來發展策略。此次會議上BenQ展示了2012年度新品（4大系列共6款新品），通過報告向經銷商夥伴們指出目前行業發展的大趨勢，並邀請資深代理商做了實戰型的經驗分享。給力的產品+給力的政策，給到場經銷商們打了一劑強心針，當場獲得了607台有效訂單，其中中高端新品訂貨數量占比高達63%！

In late June, BenQ’s core scanner distributors gathered in the picturesque mountain town of Yangshuo, meeting with BenQ to discuss future development strategies. At the meeting, BenQ demoed its new products for 2012 (six new models among the four main scanner series). BenQ presented reports to describe the major industry development trends currently in play, and invited long-time sales agents to share their experiences. A combination of appealing products and promising strategy provided a powerful boost to the distributors in attendance, and the result was that orders totaling 607 scanners were placed right at the venue, with high-end models accounting for 63% of those.

BenQ 3D Smart LED大型液晶全新上市 (BenQ 3D Smart LED TVs debut)

智慧型電視推陳出新，除了講究實用性，豐富的應用軟體內容是決勝關鍵，BenQ針對台灣消費者「在地化」需求量身打造，國產第一率先推出3D Smart LED大型液晶42型E42-6500，內建豐富中文Apps應用軟體與親子互動內容，讓消費者可以輕鬆挑豐富學，為首家以親子共享為定位的品牌。透過豐富中英文親子教育Apps應用程式、內建上百本免費有聲書，以及線上影音智慧分類，精選最適合台灣親子的優質兒童節目，讓家長輕鬆與孩子共享優質互動時光；其他多樣智慧功能，透過便捷的操作介面，掌握數位生活、享受影音資訊更加聰明，新機更搭載偏光式3D技術，以出色舒適的畫質享受身歷其境的視覺饗宴，BenQ 3D Smart LED大型液晶建議售價NT$29,900。

BenQ明基亞太台灣區總經理董于震表示，台灣智慧手機滲透率突破三成，可見台灣市場對智慧裝置的熟悉度已臻成熟，上網的生活型態也普及到家庭。據資料研究顯示*，3D電視出貨佔比將從2011年的3.5%成長到2014年的30%；而智慧型電視的出貨量也持續提升，預估佔比將從2011年的12%成長到2014年的45%，可見電視結合3D、聯網功能是趨勢所在。BenQ以內建「在地化」內容的差異特點進入此塊潛力市場，並尤其針對大型液晶主要的家庭族群，提供豐富的親子Apps應用軟體，更貼近台灣消費者使用習慣。

明基電通產品技術中心總經理陳其宏表示，台灣上網環境的成熟發展，加上智慧型產品的普及，讓消費者上網變得無所不在，即便在家也不僅侷限於使用個人電腦上網，更帶動了智慧型電視的成長，實現數位家庭的生活型態。在使用習慣的建立上，智慧型電視的內容是否能夠符合「在地化」、「豐富化」才是普及的關鍵。BenQ提供台灣消費者在地中文、類別豐富、且與有線電視差異化的內容及Apps應用軟體，才能創造出市場區隔性，創造「好找、好看、好用」的價值。
New Smart TVs not only emphasize usability, but also their rich array of software, which is a key to their competitiveness. BenQ has tailored its offerings to the specific needs of Taiwanese, launching the first domestically-made 3D Smart TV, the LED-backlit 42” E42-6500. With a bountiful array of apps built in and family-oriented interactive media content, the E42-6500 ensures that consumers are never short of educational and entertainment options, positioning BenQ as the first Smart TV brand geared to family sharing. Through a plentiful choice of Chinese- and English-language home education apps, more than a hundred free audio books, and organized online media, including a selection of the best children’s programming for Taiwanese families, the E42-6500 makes it easy for parents to spend quality time with their children. A diverse range of other smart features is accessible via an easy-to-navigate interface, letting users manage their digital lives, and more intelligently access digital content. Moreover, new models incorporate polarized 3D system technology, providing an immersive yet comfortable viewing experience. BenQ’s 3D Smart LED TV carries a suggested retail price of NT$29,900.

BenQ Taiwan general manager Robert Dung noted that smartphone market penetration in Taiwan has passed 30%, making it apparent that the Taiwanese market for smart devices is maturing, as the connected lifestyle extends to families. Studies show that the share of overall TV shipments taken by 3D TVs will rise from 12% in 2011 to 45% in 2014, showing that televisions incorporating 3D technology and Internet connectivity are a conspicuous trend. BenQ is drawing on its integrated “localized” content as a differentiating feature as it enters this market. Moreover, it is targeting families, with their preference for large-screen LCD TVs, providing a rich array of family-oriented apps to accommodate the usage habits of Taiwanese consumers.

Peter Chen, general manager of BenQ Corporation’s Product Technology Center, noted that the mature development of Taiwan’s Internet infrastructure, as well as the widespread use of smart devices, is enabling ubiquitous access to the Internet. Even at home, people are not limited to using their PCs to get online, driving the growth of Smart TVs and making the digital home lifestyle a reality. In encouraging the widespread use of Smart TVs, a key factor is whether the content they provide is sufficiently localized and enough choice is available. BenQ provides Taiwanese consumers with Chinese-language content in a wide variety of categories. Moreover, content that is differentiated from standard cable programming, along with the addition of apps, creates market differentiation, offering the value of easy-to-find high-quality content on a device that is easy to use.