Knowing BenQ

新型態、新進化、更多元、更豐富Knowing BenQ,提供全集團內部同仁,BenQ各公司訊息、BenQ產品行銷活動、全球營銷據點新聞及各項BenQ產品的完整資訊。

Knowing BenQ

Global news about BenQ product, staff activities, corporate culture and marketing activities

Knowing BenQ

新型態、新進化、更多元、更豐富Knowing BenQ,提供全集團內部同仁,BenQ各公司訊息、BenQ產品行銷活動、全球營銷據點新聞及各項BenQ產品的完整資訊。

2012年3月14日 星期三

BenQ 312 植樹節系列活動報導(Report on BenQ’s Arbor Day events)


BenQ在3/12植樹節當天,舉辦了一系列的活動,包括幸福BenQ愛地球活動的盆栽特賣、苔球手作,以及鼓勵同仁關注CSR的綠色尋寶活動也在當天展開。BenQ身為一個重視綠色環保的品牌,也以鼓勵同仁多多參與綠化活動的實際行為貫徹我們的日常生活!


On Arbor Day, which is observed on 12 March in Taiwan, BenQ organized a series of events for the occasion, including a sale on potted plants, moss ball workshop, and treasure hunt that encouraged colleagues to be attentive to CSR. As the owner of a brand that places great importance on environmental concerns, BenQ also urged colleagues to take action in their daily lives by participating in events that help the environment.

BenQ台大校園徵才實況報導 以品牌優勢運籌帷幄、決戰千里(BenQ recruitment efforts at National Taiwan University a rousing success, as brand power attracts strong interest from graduating seniors)


3/11 ,是 BenQ 參加台大校園徵才的日子。這一天在台大的椰林大道上,知名企業齊集,BenQ 當然也不能錯過這次盛會,帶著我們的品牌意識與企業文化,用熱情來解答有志於加入品牌行列學子的疑惑!BenQ 「運籌帷幄、決戰千里,一諾千金送好禮」的活動吸引不少同學前來 BenQ 攤位,寫下自己的職涯願望。有的人想要成為品牌行銷人才、有的人想要成為專業的軟體工程師、也有的人想要成為全球業務高手。


當天的活動不僅驗證了 BenQ 身為全球品牌的魅力,也再度讓我們確定,BenQ 身為一個真實、親善、美麗的品牌,能夠以理性的科技專業和感性的人文素養帶給大家更大的夢想和目標!


On March 11, BenQ participated in the annual job fair that takes place on the campus of National Taiwan University. On that day, renowned companies converge on Taiwan’s foremost university, and BenQ of course could not miss this event. Armed with our brand consciousness and corporate culture, we drew on our passion in answering the questions posed by students eager to work at building a brand. BenQ’s booth attracted a number of students with a themed giveaway. There, the students filled out a questionnaire about their career interests. Some expressed a desire to become brand marketers, while others said they wanted to be software engineers. Still others said they hoped to make a name for themselves in global sales.

The day’s events not only attested to the appeal of BenQ as a global brand, but once again enabled us to confirm that as a brand representing truth, goodness, and beauty, BenQ can draw on both rational technological expertise and passionate cultural sensibilities to inspire people to have grander dreams and goals.



BenQ電競螢幕佔領搜尋引擎與各大雜誌(BenQ gaming monitors occupy prominent position in search engine results and major magazines)

BenQ台灣區從2011初起藉由推出市場第一台電競螢幕XL2410T,延續至今年初XL2420T 與 RL系列的上市推廣,持續以「專業電競螢幕」的定位對市場溝通,目前在入口網站Google & Yahoo自然搜尋排行榜中佔據榜首和前10大排名(關鍵搜尋電競顯示器或電競螢幕),除表示產品力深受電競玩家肯定之外,也證明行銷交出漂亮成績單,成功打造BenQ在市場上「專業電競螢幕」的形象。

此外,BenQ台灣區不斷積極爭取各種媒體體驗與產品測試報導的機會,媒體於實際體驗產品性能之後,亦對XL & RL出色表現驚艷不已,接二連三給予正面報導與推薦,成功的延續了BenQ 電競螢幕在媒體露出的聲量與能見度。2012年2月份即有多家媒體給予肯定, 3月份接連著《PC Home》、《PC ADV 電腦王》遊戲相關網站《XBOX Life》編輯與部落客等予以深度產品報導,在在肯定BenQ電競螢幕XL & RL 的與眾不同。


Since early 2011, when BenQ Taiwan launched the market’s first gaming monitor, the XL2410T, then the XL2420T that debuted at the beginning of this year and the RL series to continue the push, BenQ has positioned itself as the “professional gaming monitor” brand in communicating with consumers. Currently, on Google and Yahoo’s Chinese-language search queries, BenQ occupies the most popular and top ten ranking (when the keyword search term is “gaming monitor” or “gaming display” in Chinese). Besides indicating that BenQ’s monitors have won deep affirmation from gamers, these results also prove that BenQ’s marketing efforts have paid off handsomely, successfully creating an image of BenQ as the market’s “professional gaming monitor” brand.

In addition, BenQ Taiwan is continually seeking out opportunities to gain media exposure for its monitors through hands-on reports and product tests. After experiencing BenQ monitors’ capabilities first-hand, the media has been extremely impressed by the XL and RL series’ outstanding performance, resulting in a stream of positive reviews and recommendations—and successfully sustaining the media impact and visibility of BenQ’s gaming monitors. In February, numerous media outlets provided positive coverage, and in March, the editors of PC Home, PC ADV, and gaming-themed website XBox Life, as well as bloggers, offered in-depth reports on BenQ monitors, all affirming that BenQ’s XL and RL gaming monitors stand out from the crowd.



2012年3月13日 星期二

明基三豐醫療器材將參加春季中國國際醫療器械博覽會(BenQ Medical Technology Corporation will attend China International Medicinal Equipment Fair)


明基三豐醫療器材將於2012年4月17至4月20日參加春季中國國際醫療器械博覽會(CMEF), 該展會始創於1979年,每年春秋兩屆,在經歷了30年的不斷創新、自我完善,已成為亞太地區最大的醫療器械及相關產品、服務展覽會。展出內容全面涵蓋了包括醫用影像、體外診斷、電子、光學、急救、康復護理以及醫療資訊技術、外包服務等上萬種產品,直接並全面服務於醫療器械行業從源頭到終端整條醫療產業鏈。

每一屆來自20多個國家的2400餘家醫療器械生產企業和超過全球100多個國家和地區的120000人次的政府機構採購、醫院買家和經銷商彙聚CMEF交易、交流;隨著展覽會更加專業化的縱深發展,先後創立了會議論壇、CMEF Imaging、CMEF IVD、CMEF IT以及ICMD一系列的醫療領域子品牌,CMEF已成為醫療行業內最大的專業醫療採購貿易平臺、技術交流平臺。明基三豐歷年來多次參展的盛況經驗中,期待透過今年春季展的過程,能拓展業務資訊及品牌宣導的成功佳績。


BenQ Medical Technology Corporation will attend China International Medicinal Equipment Fair (CMEF) from April 17, 2012 to April 20 in Shenzhen Convention and Exhibition Centre.  CMEF was founded in 1979, this exhibition is held twice a year - spring and autumn. After 30 years of continuous innovation and self-improvement, CMEF has become the largest exhibition of medical equipment, related products and services in the Asia-Pacific region. The exhibition widely covers ten thousands of products such as medical imaging, in vitro diagnosis, electronics, optics, first aid, rehabilitation nursing, medical information technology and outsourcing services, and it provides services to the entire medical industry chain from the source to the end of the medical equipment industry in a direct and all-round way.

BenQ Solar參加2012日本國際太陽光電展(BenQ Solar’s Total Solutions On Display at PV Expo 2012)


友達旗下的太陽能品牌 - BenQ Solar,於2月29日起至3月2日於日本東京有明國際展覽中心(Tokyo Big Sight)參與2012日本國際太陽光電展(PV EXPO 2012),展出包括高效率太陽能模組、電子監測系統,及安全的高品質太陽能解決方案。

在此日本最大及全球極具代表性的太陽能專業展覽會上,BenQ Solar展示專為日本住宅市場設計的GreenTriplex PM200M00太陽能模組,大小僅1318 x 983 x 40mm,極易搬運、安裝。此外,重量僅14公斤的超輕量GreenTriplex PM250M00太陽能模組不僅便於搬運,亦節省可觀的人力與安裝時間。

BenQ Solar亦展示全球最先推出的AC UnisonTM太陽能解決方案,內含備受好評的AC Unison太陽能模組,內建微型逆變器,並整合電子監測系統。


BenQ Solar, AUO’s solar division, is participating in PV EXPO 2012 from February 29 to March 2 in Tokyo, Japan to exhibit high-efficiency PV modules, monitoring system, and safety and quality of its PV solutions.

In this Japan’s largest and one of the world’s leading PV trade shows, BenQ Solar showcases GreenTriplex PM200M00, whose small size (at only 1318 x 983 x 40mm) makes it easy to carry and install, specially designed for the Japanese residential market. Also, the ultra-light derivative of GreenTriplex PM250M00, weighing only 14kg, is easy to carry and saves considerable labor and installation time. The world’s first AC UnisonTM solar solution featuring the widely acclaimed AC Unison module with an integrated micro-inverter and monitoring system is also demonstrated.

印尼電競顯示器上市活動(Gaming monitor launch event in Indonesia )


BenQ的新型電競顯示器XL/RL系列於2/23在印尼上市,發表會以電玩角色扮演的形式開場,並且向經銷商與媒體介紹BenQ電競顯示器的功能,所有媒體都被主題模式設定、個人化智慧顯示模式、黑平衡處理、智慧快捷鍵等專業玩家及功能所驚豔!超過50家媒體與100位經銷商來到現場,在TPC PM的解說之下,所有人都讚嘆於XL2420T的精準設定。此外,我們也贊助印尼CS領域第一名的XCN team,並請他們進行評測,所有人一致同意這是他們用過最好的電競顯示器。


The new XL/RL gaming monitors were launched in Indonesia on Feb. 23.  BenQ Singapore arranged press conference with product demo by Cosplay (Costume Play) in the morning, tournament in the afternoon and dealer gathering in the evening.  After press conference, TPC PM Chris had separated meeting with all media and further communicated design concept of BenQ gaming monitor to them. All media were impressed by Display Mode/Smart Scaling/Black eQualizer/S. Switch/Game model loader and understood the benefits which can bring to gamers.
There are over 50 media and 100+ dealers were invited to join this launch event.  With TPC PM’s product introduction, all participants were impressed the key features of XL2420T and understood the benefits which can bring to gamers. In addition, we also sponsored XCN team, No. 1 CS team in Indonesia, and had their assistance to do the product review for XL2420T. All team members of XCN agreed XL2420T is the best gaming monitor they have used.

BenQ XL2420T受韓國FPS專業玩家肯定(XL2420T is recommended by FPS pro-gamers in Korea)


BenQ XL2420T電競顯示器接受FPS Korea (http://www.fpskorea.com/)評測,邀集多位專業玩家針對XL2420T做評測,不管是黑平衡(Black eQualizer)技術或是各種針對玩家的設計,都對電競比賽有很大的助益。此外,XL2420T也在Nvidia與其他六家顯示卡廠商共同舉辦的BattleField比賽中獲選使用。
觀看Mr. Pyun評測心得/觀看Mr. Yang評測心得/觀看Mr. On評測心得


Let’s see 1st review by Mr. Pyun who is WCG 2008 final winner and CS 2009 league final winner. He mentioned that 120Hz is a critical specification for gamers’ to win the competition. Besides, he is really impressed by “Black eQualizer”, which really can help gamers to see more details and move faster than enemies.

2nd review by Mr. Yang who is former pro-gamer and now is e-stars (game league) manager. He is impressed by S Switch design and Black eQualizer function.

3rd review by Mr. On who is former pro-gamer and now is ongame.net FPS game league commentator. He is also impressed by Black eQualizer and strongly recommends XL2420T to pro-gamers.

BQkr leased XL2420T for BattleField tournament conducted on Feb. 5th.  The event was organized by Nvidia and 6 graphic card teams were invited to compete with each other. BenQ Korea seek for more opportunities through different kinds of joint promotion programs to enhance XL2420T awareness to FPS gamers.