Knowing BenQ

新型態、新進化、更多元、更豐富Knowing BenQ,提供全集團內部同仁,BenQ各公司訊息、BenQ產品行銷活動、全球營銷據點新聞及各項BenQ產品的完整資訊。

Knowing BenQ

Global news about BenQ product, staff activities, corporate culture and marketing activities

Knowing BenQ

新型態、新進化、更多元、更豐富Knowing BenQ,提供全集團內部同仁,BenQ各公司訊息、BenQ產品行銷活動、全球營銷據點新聞及各項BenQ產品的完整資訊。

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顯示具有 BenQ 中國業務區(BenQ China) 標籤的文章。 顯示所有文章

2016年9月1日 星期四

ZOWIE GEAR贊助《守望先鋒》黃金錦標賽上海站 / Zowie Gear sponsors Overwatch championship in Shanghai

724日,由ZOWIE GEAR顯示器贊助的《守望先鋒》黃金錦標賽上海站結束了決賽日的賽程,最終IG·fire2:1的比分擊敗黑馬戰隊eStar奪得冠軍,而賽前備受期待的NGA戰隊和Snake戰隊則分獲季、殿軍,比賽在歡呼聲中落幕。


On July 24, the Gold Series Overwatch League - Shanghai championship, for which Zowie served as product sponsor, came to a finish with IG•fire defeating eStar by a score of 2 to 1 to take the title. Before the match, widely favored teams NGA and Snake battled it out, taking 3rd and 4th place, respectively. The championship reached its exciting conclusion amid the cheers of the winning team's fans.



ZOWIE GEAR RL2460助力羊城杯 / Zowie Gear serves as product sponsor with RL2460

第六屆羊城杯於12-14日在廣州順利舉辦,本次比賽吸引了全國各地甚至日本的格鬥高手參賽,直播平臺的賽事直播間也一度到達5萬人的同時觀看人數。為了保證比賽的專業性和公平性,比賽全程使用ZOWIE GEAR 的專業格鬥遊戲顯示器RL2460,現場還專門設置了產品體驗區,讓所有玩家可以體驗到和頂級賽事完全相同的專業配備。今後,ZOWIE GEAR將繼續秉持專業、專注、熱情的精神,繼續和各大格鬥遊戲賽事合作,為廣大玩家送上專業、精彩的比賽。


The Sixth Yangcheng Cup tournament was successfully held in Guangzhou from August 12 to 14. The e-sports tournament attracted fighting game masters from throughout the country and even from Japan, with live video streams of the matches reaching a peak of 50,000 concurrent viewers. In order to ensure fair, professional-caliber matchplay, the tournament used ZOWIE GEAR's purpose-built RL2460 fighting game monitor throughout. A hands-on area was also available where gamers could enjoy the same premium experience as the competitors. ZOWIE GEAR will continue its spirit of professionalism, focus, and passion as it works with major fighting game tournaments to provide high-quality, exciting competitions for legions of gamers.


明基智慧超投電視探索AV-Channel新模式 / BenQ explores new partnership model with AV equipment channel vendors for smart rear-projection TVs

731日,寧波超划算全民家居團購會在寧波國際會展中心舉行,明基智慧超投電視聯合代理商泊麗智慧影音參展。現場超投電視與CAV音響搭配展示,吸引眾多用戶駐足關注,累計影響精準目標使用者約3000人,現場成交18台。由此,明基開啟超投電視與AV-Channel深度合作模式,以家庭影院整體解決方案入駐家居團購活動,接觸家庭裝修族群,探索銷量新爆發點。


On July 31, a group-buying event took place at the Ningbo International Convention and Exhibition Centre. A BenQ rear-projection television distributor was on hand with a live demo of our ultra-short-throw rear-projection television with a CAV stereo system, catching the attention of numerous attendees. Around 3000 users identified as belonging to the target group of demanding videophiles experienced the demo, and 18 units were even sold right at the booth. With the event, BenQ has commenced deeper collaboration with the AV equipment channel focused on our ultra-short-throw rear-projection televisions, presenting them in complete home theater solutions at group buying events for home products, setting the stage for a new burst of growth in sales.


明基家用色準投影機助力《盜墓筆記》影人沙龍 / BenQ's precision-color projectors provide boost to film showing

731日,明基家用色準投影機攜手《看電影》雜誌於北京舉辦《盜墓筆記》影人沙龍,並結合線上明星、首映等話題傳播,讓眾多粉絲和原著作者南派三叔、演員張博宇等親密接觸。明基投影機在現場展示與影院相一致的色彩效果,並邀請導演李仁港對於電影《盜墓筆記》的色彩做出深入分析,累計影響超過17萬。


On July 31, BenQ joined forces with Movie View magazine to organize a showing of the new film The Lost Tomb in Beijing. In addition, the showing was complemented by a webcast that enabled fans to interact with Xu Lei, author of the internet novel on which the film is based, and actor Zhang Boyu, who stars in it. BenQ projectors provided viewing with cinema-class color for attendees at the showing, which also featured an appearance by director Daniel Lee Yan-kong, providing in-depth analysis of the color work done for The Lost Tomb.


2016年7月25日 星期一

BenQ WiT獲2016年成功設計大賽成功設計獎 / BenQ WiT wins Successful Design Award for 2016

20167月,BenQ WiT智慧讀屏護眼燈獲得了成功設計大賽——成功設計獎。這是國內首個評估設計商業和社會價值的全球綜合類設計大賽。WiT從品牌故事、項目需求、面臨挑戰、設計解決方案、專案成效等多個方面進行分析闡述,憑藉其美感造型、創新功能設計以及社會效益貢獻,從眾多項目中脫穎而出。這是BenQ WiT繼臺灣金點獎之後榮獲的又一設計大獎。


In July, the BenQ WiT e-reading lamp won a Successful Design Award for 2016. The Successful Design Award is an international general-design competition and the first in China to evaluate designs based on their business and social impact. WiT was analyzed and presented through the brand story, how it meets particular needs, the challenges it faces, the way it solves design issues, and user success stories. Drawing on its visual beauty, innovative functionality, and social contribution, WiT achieved exceptional marks in numerous competition categories. With the award, BenQ WiT has another major design award to go along with the Golden Pin Design Award it won previously.


明基投影機發佈全新智慧商用產品 / BenQ announces all-new smart business projector

719日,明基於北京發佈系列智慧商用投影機,推出基於商務用戶實際需求的商務智慧系統,強調“應用是王道”,切中商務市場和消費者痛點,提出高效、自由的未來式商務辦公模式,也為下半年商用機推廣奠定高端基調。20家來自IT數碼、互聯網、門戶科技以及專業影音等領域的媒體記者共同見證,5家媒體進行專訪,會後產生大量稿件,截止720日發稿數量為36篇。

At a July 19 press event, BenQ announced a family of new business projectors. The new models provide a smart projection system that serves real-world needs, emphasizing a "practicality is primary" approach. By relieving pain points for users in the business and consumer markets, the system offers a more productive, less restrictive office environment for the future, while its high-end focus sets the tone for the business projector marketing in the second half of the year. Journalists from 20 media outlets in the IT, Internet, personal technology, and pro multimedia fields were in attendance, and five of them conducted interviews with BenQ representatives. As a result, the event received bountiful press coverage, with 36 articles published by the next day, July 20.

2016年6月3日 星期五

真如所見——明基家用投影新品發佈會

2015年推出還原導演眼中色彩的色準大師系列家用投影機以及擁有清晰成像、高度還原畫面能力的全線智慧投影之後,專注於投影機領域20年的明基BenQ20160615日再次推出三款具有先鋒意義的投影新品。其中,色大師家用投影機旗艦款W8000樹立色新標杆,真實色彩只為影迷朋友們能夠享受到原汁原味的電影魅力。另一款明基智慧超投電視i920更是為普通家庭的客廳開闢1080P全高清級別、百吋大屏真實私家影院。專業智慧投影i720同樣奪目!一場追尋本真、變革家庭娛樂生活的先鋒運動已經開始。