Knowing BenQ

新型態、新進化、更多元、更豐富Knowing BenQ,提供全集團內部同仁,BenQ各公司訊息、BenQ產品行銷活動、全球營銷據點新聞及各項BenQ產品的完整資訊。

Knowing BenQ

Global news about BenQ product, staff activities, corporate culture and marketing activities

Knowing BenQ

新型態、新進化、更多元、更豐富Knowing BenQ,提供全集團內部同仁,BenQ各公司訊息、BenQ產品行銷活動、全球營銷據點新聞及各項BenQ產品的完整資訊。

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2016年9月1日 星期四

明基家用色準投影機助力《盜墓筆記》影人沙龍 / BenQ's precision-color projectors provide boost to film showing

731日,明基家用色準投影機攜手《看電影》雜誌於北京舉辦《盜墓筆記》影人沙龍,並結合線上明星、首映等話題傳播,讓眾多粉絲和原著作者南派三叔、演員張博宇等親密接觸。明基投影機在現場展示與影院相一致的色彩效果,並邀請導演李仁港對於電影《盜墓筆記》的色彩做出深入分析,累計影響超過17萬。


On July 31, BenQ joined forces with Movie View magazine to organize a showing of the new film The Lost Tomb in Beijing. In addition, the showing was complemented by a webcast that enabled fans to interact with Xu Lei, author of the internet novel on which the film is based, and actor Zhang Boyu, who stars in it. BenQ projectors provided viewing with cinema-class color for attendees at the showing, which also featured an appearance by director Daniel Lee Yan-kong, providing in-depth analysis of the color work done for The Lost Tomb.


投影機營銷資訊-明基翻轉課堂培訓大會順利結束 / Projector marketing news: BenQ organizes flipped classroom training workshop

為什麼需要推廣翻轉教育?翻轉教育到底如何在中國課堂裡實行?為了探討這些問題,明基於20168月底,聯合中華數位學習學會、中華資訊與科技教育學會分別在廈門、溫州開展翻轉教育學校培訓會。會議邀請新北市教育局雲發展專案發起人王承庠,台南市安南區海東學校教務主任洪駿命博士,臺灣教育部移動學習專案傑出教師陳怡君,分享翻轉課堂推動案例、資訊化支援策略、教學應用模式等,通過類比課前線上預習、課堂中教學實戰,課後鞏固、評分等情景,讓與會的150多位學校教師收穫滿滿,翻轉課堂教育理念更加深入,推動明基翻轉教育平臺走進中國普教課堂!


Why do we need to promote flipped classrooms? And how can this instructional method actually be used in China's schools? In order to explore these questions, BenQ joined forces with the Association of E-Learning and the Chinese Association for Computer and Educational Technology to organize training workshops in Xiamen and Wenzhou, respectively, on flipped classrooms. Invited educators from Taiwan shared their experiences with promoting flipped classrooms, policy for digital support, and models for educational applications. By presenting scenarios such as student previewing of material prior to class, actual classroom instruction, post-class consolidation of learned material, and evaluation of student learning, the workshop provided the more than 150 teachers in attendance with bountiful know-how for taking advantage of the flipped classroom approach in their own teaching. The event not only built awareness of the flipped classroom concept, it helped promote BenQ's flipped classroom solution in China's public education system.


百人試用活動 網友熱烈響應 / Hands-on demo event enthusiastically received

護眼大型液晶百人試用活動,採用分眾溝通的策略,邀請需要護眼電視的六大族群---包含想要保護孩子雙眼的父母、關心年邁父母眼睛退化的壯年族、在乎另一半健康的新婚夫妻、長時間看電視的單身貴族、追劇族、特別需要保養眼睛的孕媽咪們,來試用護眼大型液晶,活動自七月底開始,受到網友熱烈響應,只要試用後於個人部落格或社群平台分享開箱文及滿月心得文,符合撰文規定即可把大型液晶搬回家!
另外,針對特別在乎畫質的3C族群,也與Mobile01合辦4K護眼大型液晶試用活動,邀請網友親身體驗完整4K的影音饗宴,將心得分享於論壇中,創造討論熱潮。 經過各類型的素人見證,可望提升整體BenQ大型液晶於網路中的評價與聲量!

A hands-on demo event for our eye-protective large-screen flat-panel televisions adopted a small-group discussion format. We invited people belonging to six segments of the population with a special interest in eye-protective televisions—parents concerned with protecting their children's eyes, adults caring for elderly parents with failing eyesight, newlywed couples watching out for each other's health, singles who watch a large amount of television, fans of hit TV series, and expectant mothers who need to take special care of their eyes—and let them try out our large-screen flat-panel televisions. The campaign began in late July, and was enthusiastically received. Anyone who shared their out-of-the-box experience on their personal blog or social media, and whose post conformed to the campaign guidelines could take home a large-screen flat-panel television.

Additionally, for those 3C users who especially care about picture quality, BenQ teamed up with the Mobile01 website to organize a product tryout event featuring our 4K eye-protective large-screen flat-panel televisions. We invited members of the online community to experience first-hand the BenQ television's glorious 4K viewing, then share their impressions in discussion forums, thereby creating buzz. Accounts of positive impressions from a diverse range of users are enhancing the online reputation and increasing the visibility of BenQ's large-screen flat-panel televisions.


2016年5月18日 星期三

BenQ於巴西GEDUC展示教育投影機 (BenQ Showcased Education Projector at GEDUC, São Paulo Brazil)

BenQ參與了巴西的教育展GEDUC,主辦單位邀集學校相關的教育人員至現場參與展會,BenQ成功於現場展示與推廣教育投影機,有超過150位的教育人員留下聯絡方式做為後續顧客聯繫。

BenQ在西歐與經銷商相見歡 (BenQ dealer day in Czech Republic)


BenQ在西歐與經銷商相見歡,參加捷克的eD System經銷商展覽、AT Computer研討會與SWS經銷商活動等,展出投影機、顯示器、IFPs等產品。

2016年5月12日 星期四

2016 BenQ China鐳射投影機及教育方案山東推介會順利召開 (BenQ China holds seminar in Shandong on laser projectors and education solutions)


2016 BenQ China鐳射投影機及教育方案山東推介會於2016年4月27至28日在濟南玉泉森信大酒店四樓泉順廳舉行,各地市電教站領導與代理商共計270餘人參加了本次會議,現場展出了BenQ眾多教育新品以及十餘套綜合應用方案,BenQ中國區總經理曾文祺先生為大會作開場引言,BenQ山東運營商濟南佳傑盛世科技有限公司總經理茹聖委先生為大會致歡迎詞。本次會議共有專題報告十餘個,從多個方面講述了BenQ智慧教育的先進理念。

BenQ參加澳洲數位研討會 ([BQau] BenQ joined Digital Disruption Conference at the State Library)


四月底BenQ參加了由澳洲合作夥伴舉辦的數位研討會,會中BenQ展示RP652及treVolo薄膜喇叭等產品,在兩天中與140位參與者共同交流。